Amazon.com Inc (AMZN)vsHamilton Beach Brands Holding Co Class A (HBB)
AMZN
Amazon.com Inc
$246.03
+3.13%
CONSUMER CYCLICAL · Cap: $2.76T
HBB
Hamilton Beach Brands Holding Co Class A
$19.52
-1.61%
CONSUMER CYCLICAL · Cap: $263.46M
Smart Verdict
WallStSmart Research — data-driven comparison
Amazon.com Inc generates 124643% more annual revenue ($742.78B vs $595.44M). AMZN leads profitability with a 12.2% profit margin vs 4.7%. HBB trades at a lower P/E of 9.3x. AMZN earns a higher WallStSmart Score of 65/100 (C+).
AMZN
Buy65
out of 100
Grade: C+
HBB
Hold49
out of 100
Grade: D+
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
-60.4%
Fair Value
$152.91
Current Price
$246.03
$93.12 premium
Margin of Safety
-48.7%
Fair Value
$12.75
Current Price
$19.52
$6.77 premium
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Mega-cap, among the largest globally
Earnings expanding 74.8% YoY
Every $100 of equity generates 21 in profit
16.6% revenue growth
Attractively priced relative to earnings
Reasonable price relative to book value
Earnings expanding 100.0% YoY
Safe zone — low bankruptcy risk
Conservative balance sheet, low leverage
Areas to Watch
Expensive relative to growth rate
Premium valuation, high expectations priced in
Weak financial health signals
Negative free cash flow — burning cash
Smaller company, higher risk/reward
4.7% margin — thin
Operating margin of 4.1%
Revenue declined 8.6%
Comparative Analysis Report
WallStSmart ResearchBull Case : AMZN
The strongest argument for AMZN centers on Market Cap, EPS Growth, Return on Equity. Revenue growth of 16.6% demonstrates continued momentum.
Bull Case : HBB
The strongest argument for HBB centers on P/E Ratio, Price/Book, EPS Growth.
Bear Case : AMZN
The primary concerns for AMZN are PEG Ratio, P/E Ratio, Piotroski F-Score.
Bear Case : HBB
The primary concerns for HBB are Market Cap, Profit Margin, Operating Margin. Thin 4.7% margins leave little buffer for downturns.
Key Dynamics to Monitor
AMZN profiles as a growth stock while HBB is a value play — different risk/reward profiles.
AMZN carries more volatility with a beta of 1.47 — expect wider price swings.
AMZN is growing revenue faster at 16.6% — sustainability is the question.
HBB generates stronger free cash flow (3M), providing more financial flexibility.
Bottom Line
AMZN scores higher overall (65/100 vs 49/100) and 16.6% revenue growth. Both earn "Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Amazon.com Inc
CONSUMER CYCLICAL · INTERNET RETAIL · USA
Amazon.com, Inc. is an American multinational technology company which focuses on e-commerce, cloud computing, digital streaming, and artificial intelligence. It is one of the Big Five companies in the U.S. information technology industry, along with Google, Apple, Microsoft, and Facebook. The company has been referred to as one of the most influential economic and cultural forces in the world, as well as the world's most valuable brand.
Visit Website →Hamilton Beach Brands Holding Co Class A
CONSUMER CYCLICAL · FURNISHINGS, FIXTURES & APPLIANCES · USA
Hamilton Beach Brands Holding Company designs, markets, and distributes small electrical appliances and specialty appliances in the United States and internationally. The company is headquartered in Glen Allen, Virginia.
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