Alibaba Group Holding Ltd (BABA)vsBrunswick Corporation (BC)
BABA
Alibaba Group Holding Ltd
$109.30
+0.68%
CONSUMER CYCLICAL · Cap: $281.47B
BC
Brunswick Corporation
$70.72
+1.20%
CONSUMER CYCLICAL · Cap: $4.60B
Smart Verdict
WallStSmart Research — data-driven comparison
Alibaba Group Holding Ltd generates 18461% more annual revenue ($1.04T vs $5.63B). BABA leads profitability with a 7.0% profit margin vs -1.5%. BABA appears more attractively valued with a PEG of 0.52. BC earns a higher WallStSmart Score of 59/100 (C).
BABA
Buy55
out of 100
Grade: C-
BC
Buy59
out of 100
Grade: C
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+58.3%
Fair Value
$365.09
Current Price
$109.30
$255.79 discount
Margin of Safety
-84.2%
Fair Value
$47.08
Current Price
$70.72
$23.64 premium
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Mega-cap, among the largest globally
Conservative balance sheet, low leverage
Growing faster than its price suggests
Reasonable price relative to book value
Earnings expanding 87.5% YoY
Growing faster than its price suggests
Reasonable price relative to book value
Areas to Watch
Moderate valuation
ROE of 7.0% — below average capital efficiency
7.0% margin — thin
Weak financial health signals
Elevated debt levels
ROE of -8.5% — below average capital efficiency
Currently unprofitable
Comparative Analysis Report
WallStSmart ResearchBull Case : BABA
The strongest argument for BABA centers on Market Cap, Debt/Equity, PEG Ratio. PEG of 0.52 suggests the stock is reasonably priced for its growth.
Bull Case : BC
The strongest argument for BC centers on EPS Growth, PEG Ratio, Price/Book. PEG of 0.72 suggests the stock is reasonably priced for its growth.
Bear Case : BABA
The primary concerns for BABA are P/E Ratio, Return on Equity, Profit Margin.
Bear Case : BC
The primary concerns for BC are Debt/Equity, Return on Equity, Profit Margin.
Key Dynamics to Monitor
BABA profiles as a value stock while BC is a turnaround play — different risk/reward profiles.
BC carries more volatility with a beta of 1.33 — expect wider price swings.
BABA is growing revenue faster at 8.6% — sustainability is the question.
BC generates stronger free cash flow (274M), providing more financial flexibility.
Bottom Line
BC scores higher overall (59/100 vs 55/100). BABA offers better value entry with a 58.3% margin of safety. Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Alibaba Group Holding Ltd
CONSUMER CYCLICAL · INTERNET RETAIL · USA
Alibaba Group Holding Limited, also known as Alibaba Group and Alibaba.com, is a Chinese multinational technology company specializing in e-commerce, retail, Internet, and technology. Founded on 28 June 1999 in Hangzhou, Zhejiang, the company provides consumer-to-consumer (C2C), business-to-consumer (B2C), and business-to-business (B2B) sales services via web portals, as well as electronic payment services, shopping search engines and cloud computing services. It owns and operates a diverse portfolio of companies around the world in numerous business sectors.
Brunswick Corporation
CONSUMER CYCLICAL · RECREATIONAL VEHICLES · USA
Brunswick Corporation designs, manufactures and markets recreational products worldwide. The company is headquartered in Mettawa, Illinois.
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