Brunswick Corporation (BC)vsThor Industries Inc (THO)
BC
Brunswick Corporation
$73.36
-0.60%
CONSUMER CYCLICAL · Cap: $4.78B
THO
Thor Industries Inc
$81.62
-1.75%
CONSUMER CYCLICAL · Cap: $4.31B
Smart Verdict
WallStSmart Research — data-driven comparison
Thor Industries Inc generates 85% more annual revenue ($9.93B vs $5.36B). THO leads profitability with a 3.0% profit margin vs -2.6%. BC appears more attractively valued with a PEG of 0.65. THO earns a higher WallStSmart Score of 68/100 (B-).
BC
Hold50
out of 100
Grade: D+
THO
Strong Buy68
out of 100
Grade: B-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Intrinsic value data unavailable for BC.
Margin of Safety
+54.5%
Fair Value
$263.48
Current Price
$81.62
$181.86 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Growing faster than its price suggests
Reasonable price relative to book value
15.5% revenue growth
Reasonable price relative to book value
Safe zone — low bankruptcy risk
Growing faster than its price suggests
Attractively priced relative to earnings
Earnings expanding 39.9% YoY
Areas to Watch
Operating margin of 4.0%
ROE of -7.7% — below average capital efficiency
Earnings declined 39.5%
Currently unprofitable
ROE of 7.2% — below average capital efficiency
3.0% margin — thin
Operating margin of 0.8%
Negative free cash flow — burning cash
Comparative Analysis Report
WallStSmart ResearchBull Case : BC
The strongest argument for BC centers on PEG Ratio, Price/Book, Revenue Growth. Revenue growth of 15.5% demonstrates continued momentum. PEG of 0.65 suggests the stock is reasonably priced for its growth.
Bull Case : THO
The strongest argument for THO centers on Price/Book, Altman Z-Score, PEG Ratio. PEG of 0.80 suggests the stock is reasonably priced for its growth.
Bear Case : BC
The primary concerns for BC are Operating Margin, Return on Equity, EPS Growth.
Bear Case : THO
The primary concerns for THO are Return on Equity, Profit Margin, Operating Margin. Thin 3.0% margins leave little buffer for downturns.
Key Dynamics to Monitor
BC profiles as a growth stock while THO is a value play — different risk/reward profiles.
THO carries more volatility with a beta of 1.40 — expect wider price swings.
BC is growing revenue faster at 15.5% — sustainability is the question.
BC generates stronger free cash flow (84M), providing more financial flexibility.
Bottom Line
THO scores higher overall (68/100 vs 50/100). Both earn "Strong Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Brunswick Corporation
CONSUMER CYCLICAL · RECREATIONAL VEHICLES · USA
Brunswick Corporation designs, manufactures and markets recreational products worldwide. The company is headquartered in Mettawa, Illinois.
Thor Industries Inc
CONSUMER CYCLICAL · RECREATIONAL VEHICLES · USA
Thor Industries, Inc. designs, manufactures, and sells recreational vehicles (RVs) and related parts and accessories in the United States, Canada, and Europe. The company is headquartered in Elkhart, Indiana.
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