Brunswick Corporation (BC)vsThor Industries Inc (THO)
BC
Brunswick Corporation
$80.40
-2.47%
CONSUMER CYCLICAL · Cap: $5.36B
THO
Thor Industries Inc
$75.70
+1.14%
CONSUMER CYCLICAL · Cap: $4.02B
Smart Verdict
WallStSmart Research — data-driven comparison
Thor Industries Inc generates 78% more annual revenue ($9.82B vs $5.52B). THO leads profitability with a 2.7% profit margin vs -2.5%. THO appears more attractively valued with a PEG of 0.71. THO earns a higher WallStSmart Score of 54/100 (C-).
BC
Buy51
out of 100
Grade: C-
THO
Buy54
out of 100
Grade: C-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Intrinsic value data unavailable for BC.
Margin of Safety
-8.3%
Fair Value
$110.67
Current Price
$75.70
$34.97 premium
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Growing faster than its price suggests
Reasonable price relative to book value
Conservative balance sheet, low leverage
Safe zone — low bankruptcy risk
Growing faster than its price suggests
Attractively priced relative to earnings
Areas to Watch
Operating margin of 4.0%
Elevated debt levels
ROE of -8.5% — below average capital efficiency
Negative free cash flow — burning cash
ROE of 7.2% — below average capital efficiency
2.7% margin — thin
Operating margin of 3.5%
Revenue declined 3.9%
Comparative Analysis Report
WallStSmart ResearchBull Case : BC
The strongest argument for BC centers on PEG Ratio. Revenue growth of 12.8% demonstrates continued momentum. PEG of 0.76 suggests the stock is reasonably priced for its growth.
Bull Case : THO
The strongest argument for THO centers on Price/Book, Debt/Equity, Altman Z-Score. PEG of 0.71 suggests the stock is reasonably priced for its growth.
Bear Case : BC
The primary concerns for BC are Operating Margin, Debt/Equity, Return on Equity. Debt-to-equity of 1.52 is elevated, increasing financial risk.
Bear Case : THO
The primary concerns for THO are Return on Equity, Profit Margin, Operating Margin. Thin 2.7% margins leave little buffer for downturns.
Key Dynamics to Monitor
BC profiles as a turnaround stock while THO is a value play — different risk/reward profiles.
BC carries more volatility with a beta of 1.33 — expect wider price swings.
BC is growing revenue faster at 12.8% — sustainability is the question.
THO generates stronger free cash flow (196M), providing more financial flexibility.
Bottom Line
THO scores higher overall (54/100 vs 51/100). Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Brunswick Corporation
CONSUMER CYCLICAL · RECREATIONAL VEHICLES · USA
Brunswick Corporation designs, manufactures and markets recreational products worldwide. The company is headquartered in Mettawa, Illinois.
Thor Industries Inc
CONSUMER CYCLICAL · RECREATIONAL VEHICLES · USA
Thor Industries, Inc. designs, manufactures, and sells recreational vehicles (RVs) and related parts and accessories in the United States, Canada, and Europe. The company is headquartered in Elkhart, Indiana.
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