Cheer Holding Inc. (CHR)vsMagnite Inc (MGNI)
CHR
Cheer Holding Inc.
$0.90
-0.07%
COMMUNICATION SERVICES · Cap: $4.56M
MGNI
Magnite Inc
$12.11
+0.67%
COMMUNICATION SERVICES · Cap: $1.75B
Smart Verdict
WallStSmart Research — data-driven comparison
Magnite Inc generates 380% more annual revenue ($713.95M vs $148.84M). MGNI leads profitability with a 20.3% profit margin vs 17.2%. CHR trades at a lower P/E of 0.0x. MGNI earns a higher WallStSmart Score of 68/100 (B-).
CHR
Hold50
out of 100
Grade: D+
MGNI
Strong Buy68
out of 100
Grade: B-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+99.8%
Fair Value
$788.80
Current Price
$0.90
$787.90 discount
Margin of Safety
+73.5%
Fair Value
$44.46
Current Price
$12.11
$32.35 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Attractively priced relative to earnings
Reasonable price relative to book value
Conservative balance sheet, low leverage
Safe zone — low bankruptcy risk
Strong operational efficiency at 23.1%
Earnings expanding 230.0% YoY
Keeps 20 of every $100 in revenue as profit
Attractively priced relative to earnings
Reasonable price relative to book value
Strong operational efficiency at 25.4%
Areas to Watch
2.2% revenue growth
Smaller company, higher risk/reward
ROE of 7.6% — below average capital efficiency
Weak financial health signals
Smaller company, higher risk/reward
Comparative Analysis Report
WallStSmart ResearchBull Case : CHR
The strongest argument for CHR centers on P/E Ratio, Price/Book, Debt/Equity. Profitability is solid with margins at 17.2% and operating margin at 23.1%.
Bull Case : MGNI
The strongest argument for MGNI centers on EPS Growth, Profit Margin, P/E Ratio. Profitability is solid with margins at 20.3% and operating margin at 25.4%.
Bear Case : CHR
The primary concerns for CHR are Revenue Growth, Market Cap, Return on Equity.
Bear Case : MGNI
The primary concerns for MGNI are Market Cap.
Key Dynamics to Monitor
CHR profiles as a value stock while MGNI is a mature play — different risk/reward profiles.
MGNI carries more volatility with a beta of 2.40 — expect wider price swings.
MGNI is growing revenue faster at 5.9% — sustainability is the question.
MGNI generates stronger free cash flow (103M), providing more financial flexibility.
Bottom Line
MGNI scores higher overall (68/100 vs 50/100), backed by strong 20.3% margins. CHR offers better value entry with a 99.8% margin of safety. Both earn "Strong Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Cheer Holding Inc.
COMMUNICATION SERVICES · ADVERTISING AGENCIES · USA
Cheer Holding, Inc., provides advertisement and content production services in the People's Republic of China. The company is headquartered in Beijing, the People's Republic of China.
Magnite Inc
COMMUNICATION SERVICES · ADVERTISING AGENCIES · USA
Magnite, Inc. operates an independent sales advertising platform in the United States and internationally. The company is headquartered in Los Angeles, California.
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