WallStSmart

Criteo Sa (CRTO)vsMagnite Inc (MGNI)

VS

Smart Verdict

WallStSmart Research — data-driven comparison

Criteo Sa generates 158% more annual revenue ($1.92B vs $742.04M). MGNI leads profitability with a 22.5% profit margin vs 6.0%. MGNI appears more attractively valued with a PEG of 0.09. MGNI earns a higher WallStSmart Score of 72/100 (B).

CRTO

Buy

56

out of 100

Grade: C

Growth: 2.0Profit: 5.0Value: 9.3Quality: 7.5
Piotroski: 6/9Altman Z: 2.42

MGNI

Strong Buy

72

out of 100

Grade: B

Growth: 7.3Profit: 7.0Value: 8.7Quality: 5.0
Piotroski: 4/9Altman Z: 0.35
IV

Intrinsic Value Comparison

Multi-model valuation · Graham Formula

CRTOUndervalued (+46.8%)

Margin of Safety

+46.8%

Fair Value

$34.76

Current Price

$19.00

$15.76 discount

UndervaluedFair: $34.76Overvalued
MGNIUndervalued (+58.8%)

Margin of Safety

+58.8%

Fair Value

$28.67

Current Price

$24.73

$3.94 discount

UndervaluedFair: $28.67Overvalued

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

CRTO4 strengths · Avg: 9.3/10
P/E RatioValuation
10.0x10/10

Attractively priced relative to earnings

Price/BookValuation
0.8x10/10

Reasonable price relative to book value

Debt/EquityHealth
0.139/10

Conservative balance sheet, low leverage

PEG RatioValuation
0.898/10

Growing faster than its price suggests

MGNI3 strengths · Avg: 9.7/10
PEG RatioValuation
0.0910/10

Growing faster than its price suggests

EPS GrowthGrowth
65.3%10/10

Earnings expanding 65.3% YoY

Profit MarginProfitability
22.5%9/10

Keeps 23 of every $100 in revenue as profit

Areas to Watch

CRTO4 concerns · Avg: 2.8/10
Market CapQuality
$1.07B3/10

Smaller company, higher risk/reward

Profit MarginProfitability
6.0%3/10

6.0% margin — thin

Operating MarginProfitability
3.8%3/10

Operating margin of 3.8%

Revenue GrowthGrowth
-5.9%2/10

Revenue declined 5.9%

MGNI1 concerns · Avg: 2.0/10
Altman Z-ScoreHealth
0.352/10

Distress zone — elevated risk

Comparative Analysis Report

WallStSmart Research

Bull Case : CRTO

The strongest argument for CRTO centers on P/E Ratio, Price/Book, Debt/Equity. PEG of 0.89 suggests the stock is reasonably priced for its growth.

Bull Case : MGNI

The strongest argument for MGNI centers on PEG Ratio, EPS Growth, Profit Margin. Profitability is solid with margins at 22.5% and operating margin at 16.2%. Revenue growth of 11.2% demonstrates continued momentum.

Bear Case : CRTO

The primary concerns for CRTO are Market Cap, Profit Margin, Operating Margin.

Bear Case : MGNI

The primary concerns for MGNI are Altman Z-Score.

Key Dynamics to Monitor

CRTO profiles as a value stock while MGNI is a mature play — different risk/reward profiles.

MGNI carries more volatility with a beta of 2.27 — expect wider price swings.

MGNI is growing revenue faster at 11.2% — sustainability is the question.

MGNI generates stronger free cash flow (44M), providing more financial flexibility.

Bottom Line

MGNI scores higher overall (72/100 vs 56/100), backed by strong 22.5% margins and 11.2% revenue growth. CRTO offers better value entry with a 46.8% margin of safety. Both earn "Strong Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

Criteo Sa

COMMUNICATION SERVICES · ADVERTISING AGENCIES · USA

Criteo SA, a technology company, provides open Internet monetization and marketing services in North and South America, Europe, the Middle East, Africa, and Asia-Pacific. The company is headquartered in Paris, France.

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Magnite Inc

COMMUNICATION SERVICES · ADVERTISING AGENCIES · USA

Magnite, Inc. operates an independent sales advertising platform in the United States and internationally. The company is headquartered in Los Angeles, California.

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