WallStSmart

Criteo Sa (CRTO)vsMagnite Inc (MGNI)

VS

Smart Verdict

WallStSmart Research — data-driven comparison

Criteo Sa generates 169% more annual revenue ($1.92B vs $713.95M). MGNI leads profitability with a 20.3% profit margin vs 6.0%. MGNI appears more attractively valued with a PEG of 0.09. MGNI earns a higher WallStSmart Score of 77/100 (B+).

CRTO

Buy

56

out of 100

Grade: C

Growth: 2.0Profit: 5.0Value: 9.3Quality: 7.5
Piotroski: 6/9Altman Z: 2.42

MGNI

Strong Buy

77

out of 100

Grade: B+

Growth: 7.3Profit: 7.5Value: 9.3Quality: 5.0
IV

Intrinsic Value Comparison

Multi-model valuation · Graham Formula

CRTOUndervalued (+59.0%)

Margin of Safety

+59.0%

Fair Value

$45.20

Current Price

$16.49

$28.71 discount

UndervaluedFair: $45.20Overvalued
MGNIUndervalued (+54.1%)

Margin of Safety

+54.1%

Fair Value

$25.69

Current Price

$14.13

$11.56 discount

UndervaluedFair: $25.69Overvalued

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

CRTO4 strengths · Avg: 9.3/10
P/E RatioValuation
7.7x10/10

Attractively priced relative to earnings

Price/BookValuation
0.7x10/10

Reasonable price relative to book value

Debt/EquityHealth
0.139/10

Conservative balance sheet, low leverage

PEG RatioValuation
0.898/10

Growing faster than its price suggests

MGNI6 strengths · Avg: 8.8/10
PEG RatioValuation
0.0910/10

Growing faster than its price suggests

EPS GrowthGrowth
230.0%10/10

Earnings expanding 230.0% YoY

Profit MarginProfitability
20.3%9/10

Keeps 20 of every $100 in revenue as profit

P/E RatioValuation
13.3x8/10

Attractively priced relative to earnings

Price/BookValuation
2.2x8/10

Reasonable price relative to book value

Operating MarginProfitability
25.4%8/10

Strong operational efficiency at 25.4%

Areas to Watch

CRTO4 concerns · Avg: 2.8/10
Market CapQuality
$826.52M3/10

Smaller company, higher risk/reward

Profit MarginProfitability
6.0%3/10

6.0% margin — thin

Operating MarginProfitability
2.5%3/10

Operating margin of 2.5%

Revenue GrowthGrowth
-5.9%2/10

Revenue declined 5.9%

MGNI1 concerns · Avg: 2.0/10
Free Cash FlowQuality
$-130.17M2/10

Negative free cash flow — burning cash

Comparative Analysis Report

WallStSmart Research

Bull Case : CRTO

The strongest argument for CRTO centers on P/E Ratio, Price/Book, Debt/Equity. PEG of 0.89 suggests the stock is reasonably priced for its growth.

Bull Case : MGNI

The strongest argument for MGNI centers on PEG Ratio, EPS Growth, Profit Margin. Profitability is solid with margins at 20.3% and operating margin at 25.4%. PEG of 0.09 suggests the stock is reasonably priced for its growth.

Bear Case : CRTO

The primary concerns for CRTO are Market Cap, Profit Margin, Operating Margin.

Bear Case : MGNI

The primary concerns for MGNI are Free Cash Flow.

Key Dynamics to Monitor

CRTO profiles as a value stock while MGNI is a mature play — different risk/reward profiles.

MGNI carries more volatility with a beta of 2.32 — expect wider price swings.

MGNI is growing revenue faster at 5.9% — sustainability is the question.

CRTO generates stronger free cash flow (48M), providing more financial flexibility.

Bottom Line

MGNI scores higher overall (77/100 vs 56/100), backed by strong 20.3% margins. CRTO offers better value entry with a 59.0% margin of safety. Both earn "Strong Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

Criteo Sa

COMMUNICATION SERVICES · ADVERTISING AGENCIES · USA

Criteo SA, a technology company, provides open Internet monetization and marketing services in North and South America, Europe, the Middle East, Africa, and Asia-Pacific. The company is headquartered in Paris, France.

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Magnite Inc

COMMUNICATION SERVICES · ADVERTISING AGENCIES · USA

Magnite, Inc. operates an independent sales advertising platform in the United States and internationally. The company is headquartered in Los Angeles, California.

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