WallStSmart

Deere & Company (DE)vsHarte Hanks Inc (HHS)

VS

Smart Verdict

WallStSmart Research — data-driven comparison

Deere & Company generates 29186% more annual revenue ($46.73B vs $159.57M). DE leads profitability with a 10.3% profit margin vs -0.5%. HHS appears more attractively valued with a PEG of 1.19. DE earns a higher WallStSmart Score of 49/100 (D+).

DE

Hold

49

out of 100

Grade: D+

Growth: 2.0Profit: 7.0Value: 4.3Quality: 6.3
Piotroski: 3/9Altman Z: 2.18

HHS

Hold

37

out of 100

Grade: F

Growth: 2.0Profit: 2.5Value: 7.0Quality: 6.0
Piotroski: 5/9Altman Z: 13.22
IV

Intrinsic Value Comparison

Multi-model valuation · Graham Formula

Intrinsic value data unavailable for DE.

HHSUndervalued (+70.7%)

Margin of Safety

+70.7%

Fair Value

$9.81

Current Price

$2.77

$7.04 discount

UndervaluedFair: $9.81Overvalued

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

DE1 strengths · Avg: 9.0/10
Market CapQuality
$159.33B9/10

Large-cap with strong market position

HHS2 strengths · Avg: 10.0/10
Price/BookValuation
1.0x10/10

Reasonable price relative to book value

Altman Z-ScoreHealth
13.2210/10

Safe zone — low bankruptcy risk

Areas to Watch

DE4 concerns · Avg: 3.3/10
PEG RatioValuation
1.694/10

Expensive relative to growth rate

P/E RatioValuation
33.2x4/10

Premium valuation, high expectations priced in

Piotroski F-ScoreQuality
3/93/10

Weak financial health signals

Revenue GrowthGrowth
-11.1%2/10

Revenue declined 11.1%

HHS4 concerns · Avg: 2.5/10
Market CapQuality
$20.54M3/10

Smaller company, higher risk/reward

Debt/EquityHealth
1.093/10

Elevated debt levels

Return on EquityProfitability
-3.8%2/10

ROE of -3.8% — below average capital efficiency

Revenue GrowthGrowth
-15.4%2/10

Revenue declined 15.4%

Comparative Analysis Report

WallStSmart Research

Bull Case : DE

The strongest argument for DE centers on Market Cap.

Bull Case : HHS

The strongest argument for HHS centers on Price/Book, Altman Z-Score. PEG of 1.19 suggests the stock is reasonably priced for its growth.

Bear Case : DE

The primary concerns for DE are PEG Ratio, P/E Ratio, Piotroski F-Score.

Bear Case : HHS

The primary concerns for HHS are Market Cap, Debt/Equity, Return on Equity.

Key Dynamics to Monitor

DE profiles as a declining stock while HHS is a turnaround play — different risk/reward profiles.

DE carries more volatility with a beta of 0.99 — expect wider price swings.

DE is growing revenue faster at -11.1% — sustainability is the question.

HHS generates stronger free cash flow (-686,000), providing more financial flexibility.

Bottom Line

DE scores higher overall (49/100 vs 37/100). HHS offers better value entry with a 70.7% margin of safety. Both earn "Hold" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

Deere & Company

INDUSTRIALS · FARM & HEAVY CONSTRUCTION MACHINERY · USA

John Deere is the brand name of Deere & Company, an American corporation that manufactures agricultural, construction, and forestry machinery, diesel engines, drivetrains (axles, transmissions, gearboxes) used in heavy equipment, and lawn care equipment.

Harte Hanks Inc

INDUSTRIALS · CONGLOMERATES · USA

Harte Hanks, Inc. is a customer experience company in the United States and internationally. The company is headquartered in Chelmsford, Massachusetts.

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