Flutter Entertainment plc (FLUT)vsMercadoLibre Inc. (MELI)
FLUT
Flutter Entertainment plc
$78.53
+0.35%
CONSUMER CYCLICAL · Cap: $13.12B
MELI
MercadoLibre Inc.
$1,673.09
-0.44%
CONSUMER CYCLICAL · Cap: $92.98B
Smart Verdict
WallStSmart Research — data-driven comparison
MercadoLibre Inc. generates 105% more annual revenue ($35.18B vs $17.16B). MELI leads profitability with a 5.3% profit margin vs -4.4%. FLUT appears more attractively valued with a PEG of 0.19. MELI earns a higher WallStSmart Score of 58/100 (C).
FLUT
Hold49
out of 100
Grade: D+
MELI
Buy58
out of 100
Grade: C
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
-31.3%
Fair Value
$109.91
Current Price
$78.53
$31.38 premium
Margin of Safety
+64.4%
Fair Value
$5665.85
Current Price
$1673.09
$3992.76 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Growing faster than its price suggests
Reasonable price relative to book value
Revenue surging 49.8% year-over-year
Large-cap with strong market position
Every $100 of equity generates 24 in profit
Growing faster than its price suggests
Generating 3.2B in free cash flow
Areas to Watch
3.3% revenue growth
Elevated debt levels
Weak financial health signals
ROE of -9.1% — below average capital efficiency
Trading at 10.8x book value
5.3% margin — thin
Elevated debt levels
Weak financial health signals
Comparative Analysis Report
WallStSmart ResearchBull Case : FLUT
The strongest argument for FLUT centers on PEG Ratio, Price/Book. PEG of 0.19 suggests the stock is reasonably priced for its growth.
Bull Case : MELI
The strongest argument for MELI centers on Revenue Growth, Market Cap, Return on Equity. Revenue growth of 49.8% demonstrates continued momentum. PEG of 1.00 suggests the stock is reasonably priced for its growth.
Bear Case : FLUT
The primary concerns for FLUT are Revenue Growth, Debt/Equity, Piotroski F-Score.
Bear Case : MELI
The primary concerns for MELI are Price/Book, Profit Margin, Debt/Equity. A P/E of 50.5x leaves little room for execution misses. Debt-to-equity of 1.68 is elevated, increasing financial risk.
Key Dynamics to Monitor
FLUT profiles as a turnaround stock while MELI is a hypergrowth play — different risk/reward profiles.
MELI carries more volatility with a beta of 1.31 — expect wider price swings.
MELI is growing revenue faster at 49.8% — sustainability is the question.
MELI generates stronger free cash flow (3.2B), providing more financial flexibility.
Bottom Line
MELI scores higher overall (58/100 vs 49/100) and 49.8% revenue growth. Both earn "Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Flutter Entertainment plc
CONSUMER CYCLICAL · GAMBLING · USA
Flutter Entertainment plc is a sports betting and gaming company in the United Kingdom, Ireland, Australia, the United States, Italy, and internationally. The company is headquartered in Dublin, Ireland.
Visit Website →MercadoLibre Inc.
CONSUMER CYCLICAL · INTERNET RETAIL · USA
MercadoLibre, Inc. operates online trading platforms in Latin America. The company is headquartered in Buenos Aires, Argentina.
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