Flutter Entertainment plc (FLUT)vsMercadoLibre Inc. (MELI)
FLUT
Flutter Entertainment plc
$100.49
-0.34%
CONSUMER CYCLICAL · Cap: $19.19B
MELI
MercadoLibre Inc.
$1,607.80
-1.65%
CONSUMER CYCLICAL · Cap: $84.81B
Smart Verdict
WallStSmart Research — data-driven comparison
MercadoLibre Inc. generates 87% more annual revenue ($31.80B vs $17.02B). MELI leads profitability with a 6.0% profit margin vs -2.2%. FLUT appears more attractively valued with a PEG of 0.19. MELI earns a higher WallStSmart Score of 58/100 (C).
FLUT
Hold49
out of 100
Grade: D+
MELI
Buy58
out of 100
Grade: C
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
-21.5%
Fair Value
$118.79
Current Price
$100.49
$18.30 premium
Margin of Safety
+61.8%
Fair Value
$5279.65
Current Price
$1607.80
$3671.85 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Growing faster than its price suggests
Reasonable price relative to book value
17.4% revenue growth
Revenue surging 49.0% year-over-year
Large-cap with strong market position
Every $100 of equity generates 26 in profit
Generating 1.3B in free cash flow
Areas to Watch
Operating margin of 2.3%
Elevated debt levels
Weak financial health signals
ROE of -5.5% — below average capital efficiency
Trading at 11.2x book value
6.0% margin — thin
Elevated debt levels
Weak financial health signals
Comparative Analysis Report
WallStSmart ResearchBull Case : FLUT
The strongest argument for FLUT centers on PEG Ratio, Price/Book, Revenue Growth. Revenue growth of 17.4% demonstrates continued momentum. PEG of 0.19 suggests the stock is reasonably priced for its growth.
Bull Case : MELI
The strongest argument for MELI centers on Revenue Growth, Market Cap, Return on Equity. Revenue growth of 49.0% demonstrates continued momentum. PEG of 1.07 suggests the stock is reasonably priced for its growth.
Bear Case : FLUT
The primary concerns for FLUT are Operating Margin, Debt/Equity, Piotroski F-Score.
Bear Case : MELI
The primary concerns for MELI are Price/Book, Profit Margin, Debt/Equity. A P/E of 44.1x leaves little room for execution misses. Debt-to-equity of 1.70 is elevated, increasing financial risk.
Key Dynamics to Monitor
FLUT profiles as a growth stock while MELI is a hypergrowth play — different risk/reward profiles.
MELI carries more volatility with a beta of 1.41 — expect wider price swings.
MELI is growing revenue faster at 49.0% — sustainability is the question.
MELI generates stronger free cash flow (1.3B), providing more financial flexibility.
Bottom Line
MELI scores higher overall (58/100 vs 49/100) and 49.0% revenue growth. Both earn "Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Flutter Entertainment plc
CONSUMER CYCLICAL · GAMBLING · USA
Flutter Entertainment plc is a sports betting and gaming company in the United Kingdom, Ireland, Australia, the United States, Italy, and internationally. The company is headquartered in Dublin, Ireland.
Visit Website →MercadoLibre Inc.
CONSUMER CYCLICAL · INTERNET RETAIL · USA
MercadoLibre, Inc. operates online trading platforms in Latin America. The company is headquartered in Buenos Aires, Argentina.
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