Alphabet Inc Class C (GOOG)vsPerion Network (PERI)
GOOG
Alphabet Inc Class C
$339.01
+1.20%
COMMUNICATION SERVICES · Cap: $4.10T
PERI
Perion Network
$8.68
+0.46%
COMMUNICATION SERVICES · Cap: $364.70M
Smart Verdict
WallStSmart Research — data-driven comparison
Alphabet Inc Class C generates 102112% more annual revenue ($445.87B vs $436.22M). GOOG leads profitability with a 54.8% profit margin vs -3.0%. PERI appears more attractively valued with a PEG of 0.68. GOOG earns a higher WallStSmart Score of 75/100 (B).
GOOG
Strong Buy75
out of 100
Grade: B
PERI
Buy55
out of 100
Grade: C-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+28.7%
Fair Value
$475.72
Current Price
$339.01
$136.71 discount
Margin of Safety
+84.0%
Fair Value
$53.85
Current Price
$8.68
$45.17 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Mega-cap, among the largest globally
Every $100 of equity generates 38 in profit
Keeps 55 of every $100 in revenue as profit
Strong operational efficiency at 34.0%
Earnings expanding 294.0% YoY
Safe zone — low bankruptcy risk
Reasonable price relative to book value
Earnings expanding 77.1% YoY
Conservative balance sheet, low leverage
Growing faster than its price suggests
Areas to Watch
Negative free cash flow — burning cash
Smaller company, higher risk/reward
Weak financial health signals
ROE of -2.1% — below average capital efficiency
Revenue declined 4.6%
Comparative Analysis Report
WallStSmart ResearchBull Case : GOOG
The strongest argument for GOOG centers on Market Cap, Return on Equity, Profit Margin. Profitability is solid with margins at 54.8% and operating margin at 34.0%. Revenue growth of 24.2% demonstrates continued momentum.
Bull Case : PERI
The strongest argument for PERI centers on Price/Book, EPS Growth, Debt/Equity. PEG of 0.68 suggests the stock is reasonably priced for its growth.
Bear Case : GOOG
The primary concerns for GOOG are Free Cash Flow.
Bear Case : PERI
The primary concerns for PERI are Market Cap, Piotroski F-Score, Return on Equity.
Key Dynamics to Monitor
GOOG profiles as a growth stock while PERI is a turnaround play — different risk/reward profiles.
GOOG carries more volatility with a beta of 1.23 — expect wider price swings.
GOOG is growing revenue faster at 24.2% — sustainability is the question.
PERI generates stronger free cash flow (3M), providing more financial flexibility.
Bottom Line
GOOG scores higher overall (75/100 vs 55/100), backed by strong 54.8% margins and 24.2% revenue growth. PERI offers better value entry with a 84.0% margin of safety. Both earn "Strong Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Alphabet Inc Class C
COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION · USA
Alphabet Inc. is an American multinational conglomerate headquartered in Mountain View, California. It was created through a restructuring of Google on October 2, 2015, and became the parent company of Google and several former Google subsidiaries. The two co-founders of Google remained as controlling shareholders, board members, and employees at Alphabet. Alphabet is the world's fourth-largest technology company by revenue and one of the world's most valuable companies.
Visit Website →Perion Network
COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION · USA
Perion Network Ltd. provides advertising solutions to brands, agencies, and publishers in North America, Europe, and internationally. The company is headquartered in Holon, Israel.
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