WallStSmart

Alphabet Inc Class C (GOOG)vsTaboola (TBLA)

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Smart Verdict

WallStSmart Research — data-driven comparison

Alphabet Inc Class C generates 22622% more annual revenue ($445.87B vs $1.96B). GOOG leads profitability with a 54.8% profit margin vs 6.0%. TBLA trades at a lower P/E of 9.8x. GOOG earns a higher WallStSmart Score of 75/100 (B).

GOOG

Strong Buy

75

out of 100

Grade: B

Growth: 8.7Profit: 9.5Value: 7.3Quality: 8.5
Piotroski: 4/9Altman Z: 3.92

TBLA

Buy

54

out of 100

Grade: C-

Growth: 7.3Profit: 4.5Value: 7.7Quality: 6.5
Piotroski: 5/9Altman Z: 1.96
IV

Intrinsic Value Comparison

Multi-model valuation · Graham Formula

GOOGUndervalued (+29.4%)

Margin of Safety

+29.4%

Fair Value

$474.89

Current Price

$335.45

$139.44 discount

UndervaluedFair: $474.89Overvalued
TBLAUndervalued (+23.3%)

Margin of Safety

+23.3%

Fair Value

$4.43

Current Price

$3.80

$0.63 discount

UndervaluedFair: $4.43Overvalued

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

GOOG6 strengths · Avg: 10.0/10
Market CapQuality
$4.10T10/10

Mega-cap, among the largest globally

Return on EquityProfitability
38.1%10/10

Every $100 of equity generates 38 in profit

Profit MarginProfitability
54.8%10/10

Keeps 55 of every $100 in revenue as profit

Operating MarginProfitability
34.0%10/10

Strong operational efficiency at 34.0%

EPS GrowthGrowth
294.0%10/10

Earnings expanding 294.0% YoY

Altman Z-ScoreHealth
3.9210/10

Safe zone — low bankruptcy risk

TBLA4 strengths · Avg: 10.0/10
P/E RatioValuation
9.8x10/10

Attractively priced relative to earnings

Price/BookValuation
1.1x10/10

Reasonable price relative to book value

EPS GrowthGrowth
77.1%10/10

Earnings expanding 77.1% YoY

Debt/EquityHealth
0.0910/10

Conservative balance sheet, low leverage

Areas to Watch

GOOG1 concerns · Avg: 2.0/10
Free Cash FlowQuality
$-5.86B2/10

Negative free cash flow — burning cash

TBLA4 concerns · Avg: 3.5/10
Revenue GrowthGrowth
2.4%4/10

2.4% revenue growth

Altman Z-ScoreHealth
1.964/10

Grey zone — moderate risk

Market CapQuality
$1.03B3/10

Smaller company, higher risk/reward

Profit MarginProfitability
6.0%3/10

6.0% margin — thin

Comparative Analysis Report

WallStSmart Research

Bull Case : GOOG

The strongest argument for GOOG centers on Market Cap, Return on Equity, Profit Margin. Profitability is solid with margins at 54.8% and operating margin at 34.0%. Revenue growth of 24.2% demonstrates continued momentum.

Bull Case : TBLA

The strongest argument for TBLA centers on P/E Ratio, Price/Book, EPS Growth.

Bear Case : GOOG

The primary concerns for GOOG are Free Cash Flow.

Bear Case : TBLA

The primary concerns for TBLA are Revenue Growth, Altman Z-Score, Market Cap.

Key Dynamics to Monitor

GOOG profiles as a growth stock while TBLA is a value play — different risk/reward profiles.

TBLA carries more volatility with a beta of 1.48 — expect wider price swings.

GOOG is growing revenue faster at 24.2% — sustainability is the question.

TBLA generates stronger free cash flow (17M), providing more financial flexibility.

Bottom Line

GOOG scores higher overall (75/100 vs 54/100), backed by strong 54.8% margins and 24.2% revenue growth. TBLA offers better value entry with a 23.3% margin of safety. Both earn "Strong Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

Alphabet Inc Class C

COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION · USA

Alphabet Inc. is an American multinational conglomerate headquartered in Mountain View, California. It was created through a restructuring of Google on October 2, 2015, and became the parent company of Google and several former Google subsidiaries. The two co-founders of Google remained as controlling shareholders, board members, and employees at Alphabet. Alphabet is the world's fourth-largest technology company by revenue and one of the world's most valuable companies.

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Taboola

COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION · USA

Taboola (TBLA) is a leading content discovery platform that has revolutionized audience engagement with digital content since its founding in 2007. Leveraging sophisticated algorithms and robust data analytics, the company provides personalized content recommendations that enhance traffic acquisition and monetization for both publishers and advertisers. With a strong global presence and a commitment to innovation, Taboola is uniquely positioned to capitalize on growth opportunities within the competitive digital advertising sector. As a publicly traded company, it is focused on expanding its service offerings to adapt to changing market needs while reinforcing its status as an industry leader.

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