WallStSmart

Harte Hanks Inc (HHS)vsLockheed Martin Corporation (LMT)

VS

Smart Verdict

WallStSmart Research — data-driven comparison

Lockheed Martin Corporation generates 49707% more annual revenue ($77.01B vs $154.63M). LMT leads profitability with a 8.2% profit margin vs -3.7%. LMT appears more attractively valued with a PEG of 1.01. LMT earns a higher WallStSmart Score of 69/100 (B-).

HHS

Avoid

33

out of 100

Grade: F

Growth: 2.0Profit: 2.0Value: 4.3Quality: 5.5
Piotroski: 3/9Altman Z: 14.49

LMT

Strong Buy

69

out of 100

Grade: B-

Growth: 6.7Profit: 7.5Value: 4.7Quality: 4.5
Piotroski: 3/9Altman Z: 2.09
IV

Intrinsic Value Comparison

Multi-model valuation · Graham Formula

HHSSignificantly Overvalued (-54.3%)

Margin of Safety

-54.3%

Fair Value

$1.86

Current Price

$4.20

$2.34 premium

UndervaluedFair: $1.86Overvalued
LMTSignificantly Overvalued (-48.6%)

Margin of Safety

-48.6%

Fair Value

$352.84

Current Price

$524.19

$171.35 premium

UndervaluedFair: $352.84Overvalued

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

HHS2 strengths · Avg: 9.0/10
Altman Z-ScoreHealth
14.4910/10

Safe zone — low bankruptcy risk

Price/BookValuation
2.0x8/10

Reasonable price relative to book value

LMT4 strengths · Avg: 9.3/10
Return on EquityProfitability
71.7%10/10

Every $100 of equity generates 72 in profit

EPS GrowthGrowth
443.8%10/10

Earnings expanding 443.8% YoY

Market CapQuality
$120.98B9/10

Large-cap with strong market position

Free Cash FlowQuality
$2.92B8/10

Generating 2.9B in free cash flow

Areas to Watch

HHS4 concerns · Avg: 2.8/10
Market CapQuality
$31.61M3/10

Smaller company, higher risk/reward

Debt/EquityHealth
1.573/10

Elevated debt levels

Piotroski F-ScoreQuality
3/93/10

Weak financial health signals

Return on EquityProfitability
-5.2%2/10

ROE of -5.2% — below average capital efficiency

LMT3 concerns · Avg: 2.7/10
Price/BookValuation
13.8x4/10

Trading at 13.8x book value

Piotroski F-ScoreQuality
3/93/10

Weak financial health signals

Debt/EquityHealth
2.341/10

Elevated debt levels

Comparative Analysis Report

WallStSmart Research

Bull Case : HHS

The strongest argument for HHS centers on Altman Z-Score, Price/Book. PEG of 1.19 suggests the stock is reasonably priced for its growth.

Bull Case : LMT

The strongest argument for LMT centers on Return on Equity, EPS Growth, Market Cap. Revenue growth of 10.5% demonstrates continued momentum. PEG of 1.01 suggests the stock is reasonably priced for its growth.

Bear Case : HHS

The primary concerns for HHS are Market Cap, Debt/Equity, Piotroski F-Score. Debt-to-equity of 1.57 is elevated, increasing financial risk.

Bear Case : LMT

The primary concerns for LMT are Price/Book, Piotroski F-Score, Debt/Equity. Debt-to-equity of 2.34 is elevated, increasing financial risk.

Key Dynamics to Monitor

HHS profiles as a turnaround stock while LMT is a value play — different risk/reward profiles.

LMT carries more volatility with a beta of 0.10 — expect wider price swings.

LMT is growing revenue faster at 10.5% — sustainability is the question.

LMT generates stronger free cash flow (2.9B), providing more financial flexibility.

Bottom Line

LMT scores higher overall (69/100 vs 33/100) and 10.5% revenue growth. Both earn "Strong Buy" and "Avoid" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

Harte Hanks Inc

INDUSTRIALS · CONGLOMERATES · USA

Harte Hanks, Inc. is a customer experience company in the United States and internationally. The company is headquartered in Chelmsford, Massachusetts.

Visit Website →

Lockheed Martin Corporation

INDUSTRIALS · AEROSPACE & DEFENSE · USA

Lockheed Martin Corporation is an American aerospace, defense, information security, and technology company with worldwide interests. It is headquartered in North Bethesda, Maryland, in the Washington, D.C., area.

Visit Website →

Want to dig deeper into these stocks?