Immersion Corporation (IMMR)vsSony Group Corp (SONY)
IMMR
Immersion Corporation
$7.33
-4.31%
TECHNOLOGY · Cap: $215.81M
SONY
Sony Group Corp
$23.27
+2.47%
TECHNOLOGY · Cap: $124.03B
Smart Verdict
WallStSmart Research — data-driven comparison
Sony Group Corp generates 720976% more annual revenue ($12.48T vs $1.73B). IMMR leads profitability with a 0.3% profit margin vs -2.6%. SONY appears more attractively valued with a PEG of 1.94. SONY earns a higher WallStSmart Score of 47/100 (D+).
IMMR
Hold41
out of 100
Grade: D
SONY
Hold47
out of 100
Grade: D+
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Reasonable price relative to book value
Generating 379.7B in free cash flow
Large-cap with strong market position
Conservative balance sheet, low leverage
Reasonable price relative to book value
Areas to Watch
Expensive relative to growth rate
Smaller company, higher risk/reward
0.3% margin — thin
Operating margin of 4.2%
Expensive relative to growth rate
ROE of -4.2% — below average capital efficiency
Earnings declined 57.4%
Currently unprofitable
Comparative Analysis Report
WallStSmart ResearchBull Case : IMMR
The strongest argument for IMMR centers on Price/Book.
Bull Case : SONY
The strongest argument for SONY centers on Free Cash Flow, Market Cap, Debt/Equity.
Bear Case : IMMR
The primary concerns for IMMR are PEG Ratio, Market Cap, Profit Margin. Thin 0.3% margins leave little buffer for downturns.
Bear Case : SONY
The primary concerns for SONY are PEG Ratio, Return on Equity, EPS Growth.
Key Dynamics to Monitor
IMMR profiles as a value stock while SONY is a turnaround play — different risk/reward profiles.
IMMR carries more volatility with a beta of 1.00 — expect wider price swings.
SONY is growing revenue faster at 8.3% — sustainability is the question.
SONY generates stronger free cash flow (379.7B), providing more financial flexibility.
Bottom Line
SONY scores higher overall (47/100 vs 41/100). Both earn "Hold" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Immersion Corporation
TECHNOLOGY · SOFTWARE - APPLICATION · USA
Immersion Corporation creates, designs, develops, and licenses haptic technologies that enable people to use their sense of touch to interact and experience various digital products in North America, Europe, and Asia. The company is headquartered in San Francisco, California.
Sony Group Corp
TECHNOLOGY · CONSUMER ELECTRONICS · USA
Sony Group Corporation designs, develops, produces and sells electronic equipment, instruments and devices for the consumer, professional and industrial markets worldwide. The company is headquartered in Tokyo, Japan.
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