Ituran Location and Control Ltd (ITRN)vsSony Group Corp (SONY)
ITRN
Ituran Location and Control Ltd
$57.60
+3.95%
TECHNOLOGY · Cap: $1.13B
SONY
Sony Group Corp
$20.09
+1.57%
TECHNOLOGY · Cap: $118.69B
Smart Verdict
WallStSmart Research — data-driven comparison
Sony Group Corp generates 3668269% more annual revenue ($13.17T vs $359.02M). ITRN leads profitability with a 16.2% profit margin vs -1.6%. SONY appears more attractively valued with a PEG of 2.71. ITRN earns a higher WallStSmart Score of 60/100 (C).
ITRN
Buy60
out of 100
Grade: C
SONY
Hold47
out of 100
Grade: D+
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
-1.9%
Fair Value
$46.59
Current Price
$57.60
$11.01 premium
Intrinsic value data unavailable for SONY.
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Conservative balance sheet, low leverage
Safe zone — low bankruptcy risk
Every $100 of equity generates 29 in profit
Strong operational efficiency at 21.8%
Generating 898.5B in free cash flow
Large-cap with strong market position
Attractively priced relative to earnings
Reasonable price relative to book value
Areas to Watch
Smaller company, higher risk/reward
Expensive relative to growth rate
0.5% revenue growth
Expensive relative to growth rate
Currently unprofitable
Comparative Analysis Report
WallStSmart ResearchBull Case : ITRN
The strongest argument for ITRN centers on Debt/Equity, Altman Z-Score, Return on Equity. Profitability is solid with margins at 16.2% and operating margin at 21.8%. Revenue growth of 12.8% demonstrates continued momentum.
Bull Case : SONY
The strongest argument for SONY centers on Free Cash Flow, Market Cap, P/E Ratio.
Bear Case : ITRN
The primary concerns for ITRN are Market Cap, PEG Ratio.
Bear Case : SONY
The primary concerns for SONY are Revenue Growth, PEG Ratio, Profit Margin.
Key Dynamics to Monitor
ITRN profiles as a mature stock while SONY is a turnaround play — different risk/reward profiles.
SONY carries more volatility with a beta of 0.75 — expect wider price swings.
ITRN is growing revenue faster at 12.8% — sustainability is the question.
SONY generates stronger free cash flow (898.5B), providing more financial flexibility.
Bottom Line
ITRN scores higher overall (60/100 vs 47/100), backed by strong 16.2% margins and 12.8% revenue growth. Both earn "Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Ituran Location and Control Ltd
TECHNOLOGY · SCIENTIFIC & TECHNICAL INSTRUMENTS · USA
Ituran Location and Control Ltd., provides location-based services and wireless communication products. The company is headquartered in Azor, Israel.
Visit Website →Sony Group Corp
TECHNOLOGY · CONSUMER ELECTRONICS · USA
Sony Group Corporation designs, develops, produces and sells electronic equipment, instruments and devices for the consumer, professional and industrial markets worldwide. The company is headquartered in Tokyo, Japan.
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