Keurig Dr Pepper Inc (KDP)vs22nd Century Group Inc (XXII)
KDP
Keurig Dr Pepper Inc
$31.49
+1.56%
CONSUMER DEFENSIVE · Cap: $43.20B
XXII
22nd Century Group Inc
$4.22
-10.87%
CONSUMER DEFENSIVE · Cap: $1.38M
Smart Verdict
WallStSmart Research — data-driven comparison
Keurig Dr Pepper Inc generates 279366% more annual revenue ($16.94B vs $6.06M). KDP leads profitability with a 10.8% profit margin vs -65.8%. KDP earns a higher WallStSmart Score of 59/100 (C).
KDP
Buy59
out of 100
Grade: C
XXII
Avoid32
out of 100
Grade: F
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+56.9%
Fair Value
$69.30
Current Price
$31.49
$37.81 discount
Margin of Safety
+80.9%
Fair Value
$29.44
Current Price
$4.22
$25.22 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Reasonable price relative to book value
Reasonable price relative to book value
Conservative balance sheet, low leverage
Areas to Watch
ROE of 7.3% — below average capital efficiency
Elevated debt levels
Earnings declined 47.7%
Distress zone — elevated risk
0.0% earnings growth
Smaller company, higher risk/reward
ROE of -103.6% — below average capital efficiency
Revenue declined 43.3%
Comparative Analysis Report
WallStSmart ResearchBull Case : KDP
The strongest argument for KDP centers on Price/Book. PEG of 1.11 suggests the stock is reasonably priced for its growth.
Bull Case : XXII
The strongest argument for XXII centers on Price/Book, Debt/Equity.
Bear Case : KDP
The primary concerns for KDP are Return on Equity, Debt/Equity, EPS Growth.
Bear Case : XXII
The primary concerns for XXII are EPS Growth, Market Cap, Return on Equity.
Key Dynamics to Monitor
KDP profiles as a value stock while XXII is a turnaround play — different risk/reward profiles.
XXII carries more volatility with a beta of 0.60 — expect wider price swings.
KDP is growing revenue faster at 9.4% — sustainability is the question.
KDP generates stronger free cash flow (165M), providing more financial flexibility.
Bottom Line
KDP scores higher overall (59/100 vs 32/100). XXII offers better value entry with a 80.9% margin of safety. Both earn "Buy" and "Avoid" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Keurig Dr Pepper Inc
CONSUMER DEFENSIVE · BEVERAGES - NON-ALCOHOLIC · USA
Keurig Dr Pepper Inc. is a beverage company in the United States and internationally. The company is headquartered in Burlington, Massachusetts.
22nd Century Group Inc
CONSUMER DEFENSIVE · TOBACCO · USA
22nd Century Group Inc (Ticker: XXII) is a pioneering biopharmaceutical and agricultural firm focused on tobacco harm reduction via advanced genetic engineering. The company is committed to developing low-nicotine tobacco products to mitigate nicotine addiction, thereby promoting better public health outcomes. In addition to its core focus, 22nd Century is strategically expanding into the rapidly evolving hemp and cannabis markets, positioning itself favorably within the burgeoning legal cannabis industry. With a strong emphasis on scientific research and regulatory compliance, 22nd Century emerges as an attractive investment opportunity for institutional investors seeking to engage in transformative and socially responsible sectors.
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