MercadoLibre Inc. (MELI)vsRush Enterprises B Inc (RUSHB)
MELI
MercadoLibre Inc.
$1,801.44
+0.15%
CONSUMER CYCLICAL · Cap: $91.21B
RUSHB
Rush Enterprises B Inc
$76.03
+0.38%
CONSUMER CYCLICAL · Cap: $5.83B
Smart Verdict
WallStSmart Research — data-driven comparison
MercadoLibre Inc. generates 338% more annual revenue ($31.80B vs $7.27B). MELI leads profitability with a 6.0% profit margin vs 3.6%. MELI appears more attractively valued with a PEG of 1.12. MELI earns a higher WallStSmart Score of 58/100 (C).
MELI
Buy58
out of 100
Grade: C
RUSHB
Hold44
out of 100
Grade: D
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+61.5%
Fair Value
$5235.16
Current Price
$1801.44
$3433.72 discount
Margin of Safety
+23.3%
Fair Value
$85.20
Current Price
$76.03
$9.17 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Revenue surging 49.0% year-over-year
Large-cap with strong market position
Every $100 of equity generates 26 in profit
Generating 1.3B in free cash flow
Safe zone — low bankruptcy risk
Reasonable price relative to book value
Areas to Watch
Trading at 12.5x book value
6.0% margin — thin
Elevated debt levels
Weak financial health signals
3.6% margin — thin
Operating margin of 4.9%
Weak financial health signals
Expensive relative to growth rate
Comparative Analysis Report
WallStSmart ResearchBull Case : MELI
The strongest argument for MELI centers on Revenue Growth, Market Cap, Return on Equity. Revenue growth of 49.0% demonstrates continued momentum. PEG of 1.12 suggests the stock is reasonably priced for its growth.
Bull Case : RUSHB
The strongest argument for RUSHB centers on Altman Z-Score, Price/Book.
Bear Case : MELI
The primary concerns for MELI are Price/Book, Profit Margin, Debt/Equity. A P/E of 48.1x leaves little room for execution misses. Debt-to-equity of 1.70 is elevated, increasing financial risk.
Bear Case : RUSHB
The primary concerns for RUSHB are Profit Margin, Operating Margin, Piotroski F-Score. Thin 3.6% margins leave little buffer for downturns.
Key Dynamics to Monitor
MELI profiles as a hypergrowth stock while RUSHB is a value play — different risk/reward profiles.
MELI carries more volatility with a beta of 1.34 — expect wider price swings.
MELI is growing revenue faster at 49.0% — sustainability is the question.
MELI generates stronger free cash flow (1.3B), providing more financial flexibility.
Bottom Line
MELI scores higher overall (58/100 vs 44/100) and 49.0% revenue growth. RUSHB offers better value entry with a 23.3% margin of safety. Both earn "Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
MercadoLibre Inc.
CONSUMER CYCLICAL · INTERNET RETAIL · USA
MercadoLibre, Inc. operates online trading platforms in Latin America. The company is headquartered in Buenos Aires, Argentina.
Rush Enterprises B Inc
CONSUMER CYCLICAL · AUTO & TRUCK DEALERSHIPS · USA
Rush Enterprises, Inc. is an integrated retailer of commercial vehicles and related services in the United States. The company is headquartered in New Braunfels, Texas.
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