WallStSmart

Palantir Technologies Inc. (PLTR)vsZeta Global Holdings Corp (ZETA)

VS

Smart Verdict

WallStSmart Research — data-driven comparison

Palantir Technologies Inc. generates 292% more annual revenue ($6.16B vs $1.57B). PLTR leads profitability with a 49.0% profit margin vs -0.1%. ZETA appears more attractively valued with a PEG of 0.94. PLTR earns a higher WallStSmart Score of 75/100 (B).

PLTR

Strong Buy

75

out of 100

Grade: B

Growth: 10.0Profit: 10.0Value: 3.7Quality: 9.0
Piotroski: 5/9Altman Z: 4.71

ZETA

Hold

41

out of 100

Grade: D

Growth: 7.3Profit: 3.0Value: 5.0Quality: 6.0
Piotroski: 3/9Altman Z: 0.70
IV

Intrinsic Value Comparison

Multi-model valuation · Graham Formula

Intrinsic value data unavailable for PLTR.

ZETASignificantly Overvalued (-60.8%)

Margin of Safety

-60.8%

Fair Value

$18.88

Current Price

$30.23

$11.35 premium

UndervaluedFair: $18.88Overvalued

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

PLTR6 strengths · Avg: 10.0/10
Market CapQuality
$401.86B10/10

Mega-cap, among the largest globally

Return on EquityProfitability
30.9%10/10

Every $100 of equity generates 31 in profit

Profit MarginProfitability
49.0%10/10

Keeps 49 of every $100 in revenue as profit

Operating MarginProfitability
47.1%10/10

Strong operational efficiency at 47.1%

Revenue GrowthGrowth
92.8%10/10

Revenue surging 92.8% year-over-year

EPS GrowthGrowth
215.4%10/10

Earnings expanding 215.4% YoY

ZETA3 strengths · Avg: 9.0/10
Revenue GrowthGrowth
43.5%10/10

Revenue surging 43.5% year-over-year

Debt/EquityHealth
0.219/10

Conservative balance sheet, low leverage

PEG RatioValuation
0.948/10

Growing faster than its price suggests

Areas to Watch

PLTR3 concerns · Avg: 2.7/10
PEG RatioValuation
1.604/10

Expensive relative to growth rate

P/E RatioValuation
141.7x2/10

Premium valuation, high expectations priced in

Price/BookValuation
43.6x2/10

Trading at 43.6x book value

ZETA4 concerns · Avg: 3.0/10
Price/BookValuation
8.2x4/10

Trading at 8.2x book value

Operating MarginProfitability
3.8%3/10

Operating margin of 3.8%

Piotroski F-ScoreQuality
3/93/10

Weak financial health signals

Return on EquityProfitability
-2.6%2/10

ROE of -2.6% — below average capital efficiency

Comparative Analysis Report

WallStSmart Research

Bull Case : PLTR

The strongest argument for PLTR centers on Market Cap, Return on Equity, Profit Margin. Profitability is solid with margins at 49.0% and operating margin at 47.1%. Revenue growth of 92.8% demonstrates continued momentum.

Bull Case : ZETA

The strongest argument for ZETA centers on Revenue Growth, Debt/Equity, PEG Ratio. Revenue growth of 43.5% demonstrates continued momentum. PEG of 0.94 suggests the stock is reasonably priced for its growth.

Bear Case : PLTR

The primary concerns for PLTR are PEG Ratio, P/E Ratio, Price/Book. A P/E of 141.7x leaves little room for execution misses.

Bear Case : ZETA

The primary concerns for ZETA are Price/Book, Operating Margin, Piotroski F-Score.

Key Dynamics to Monitor

PLTR profiles as a growth stock while ZETA is a hypergrowth play — different risk/reward profiles.

PLTR carries more volatility with a beta of 1.62 — expect wider price swings.

PLTR is growing revenue faster at 92.8% — sustainability is the question.

PLTR generates stronger free cash flow (1.2B), providing more financial flexibility.

Bottom Line

PLTR scores higher overall (75/100 vs 41/100), backed by strong 49.0% margins and 92.8% revenue growth. Both earn "Strong Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

Palantir Technologies Inc.

TECHNOLOGY · SOFTWARE - INFRASTRUCTURE · USA

Palantir Technologies Inc. creates and implements software platforms for the intelligence community in the United States to assist in counterterrorism investigations and operations. The company is headquartered in Denver, Colorado.

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Zeta Global Holdings Corp

TECHNOLOGY · SOFTWARE - INFRASTRUCTURE · USA

Zeta Global Holdings Corp. (Ticker: ZETA) is a U.S. technology company that operates an AI-powered, data-driven marketing cloud platform designed to help enterprises understand, acquire, grow, and retain customers. Its software combines consumer intelligence with marketing automation tools—using advanced analytics and machine learning to deliver personalized campaigns across channels like email, social media, web, video, and more. Founded in 2007 and headquartered in New York, it serves clients across various industries and is traded on the New York Stock Exchange under the ticker ZETA.

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