Southern Company (SO)vsMolson Coors Brewing Co Class B (TAP)
SO
Southern Company
$94.61
+0.86%
UTILITIES · Cap: $105.91B
TAP
Molson Coors Brewing Co Class B
$41.27
+0.27%
CONSUMER DEFENSIVE · Cap: $8.13B
Smart Verdict
WallStSmart Research — data-driven comparison
Southern Company generates 165% more annual revenue ($29.55B vs $11.14B). SO leads profitability with a 14.7% profit margin vs -19.2%. SO appears more attractively valued with a PEG of 2.67. SO earns a higher WallStSmart Score of 54/100 (C-).
SO
Buy54
out of 100
Grade: C-
TAP
Hold44
out of 100
Grade: D
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
-254.9%
Fair Value
$26.66
Current Price
$94.61
$67.95 premium
Intrinsic value data unavailable for TAP.
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Large-cap with strong market position
Reasonable price relative to book value
Reasonable price relative to book value
Areas to Watch
Expensive relative to growth rate
Earnings declined 22.1%
Negative free cash flow — burning cash
Expensive relative to growth rate
ROE of -18.2% — below average capital efficiency
Revenue declined 2.7%
Earnings declined 12.5%
Comparative Analysis Report
WallStSmart ResearchBull Case : SO
The strongest argument for SO centers on Market Cap, Price/Book. Revenue growth of 10.1% demonstrates continued momentum.
Bull Case : TAP
The strongest argument for TAP centers on Price/Book.
Bear Case : SO
The primary concerns for SO are PEG Ratio, EPS Growth, Free Cash Flow.
Bear Case : TAP
The primary concerns for TAP are PEG Ratio, Return on Equity, Revenue Growth.
Key Dynamics to Monitor
SO profiles as a value stock while TAP is a turnaround play — different risk/reward profiles.
TAP carries more volatility with a beta of 0.45 — expect wider price swings.
SO is growing revenue faster at 10.1% — sustainability is the question.
TAP generates stronger free cash flow (358M), providing more financial flexibility.
Bottom Line
SO scores higher overall (54/100 vs 44/100) and 10.1% revenue growth. Both earn "Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Southern Company
UTILITIES · UTILITIES - REGULATED ELECTRIC · USA
Southern Company is an American gas and electric utility holding company based in the southern United States. It is headquartered in Atlanta, Georgia, with executive offices also located in Birmingham, Alabama.
Molson Coors Brewing Co Class B
CONSUMER DEFENSIVE · BEVERAGES - BREWERS · USA
The Molson Coors Beverage Company, commonly known as Molson Coors, is a multinational drink and brewing company headquartered in Chicago in the United States.
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