Amer Sports, Inc. (AS)vsPlanet Fitness Inc (PLNT)
AS
Amer Sports, Inc.
$33.62
+1.60%
CONSUMER CYCLICAL · Cap: $19.24B
PLNT
Planet Fitness Inc
$75.16
-0.07%
CONSUMER CYCLICAL · Cap: $6.26B
Smart Verdict
WallStSmart Research — data-driven comparison
Amer Sports, Inc. generates 431% more annual revenue ($6.57B vs $1.24B). PLNT leads profitability with a 17.7% profit margin vs 6.5%. AS appears more attractively valued with a PEG of 0.85. PLNT earns a higher WallStSmart Score of 63/100 (C+).
AS
Buy63
out of 100
Grade: C+
PLNT
Buy63
out of 100
Grade: C+
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
-11.9%
Fair Value
$35.57
Current Price
$33.62
$1.95 premium
Margin of Safety
+24.9%
Fair Value
$122.62
Current Price
$75.16
$47.46 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Growing faster than its price suggests
Revenue surging 28.5% year-over-year
Strong operational efficiency at 30.0%
Conservative balance sheet, low leverage
Earnings expanding 32.5% YoY
Areas to Watch
Grey zone — moderate risk
6.5% margin — thin
Premium valuation, high expectations priced in
Moderate valuation
ROE of 0.0% — below average capital efficiency
Distress zone — elevated risk
Comparative Analysis Report
WallStSmart ResearchBull Case : AS
The strongest argument for AS centers on PEG Ratio, Revenue Growth. Revenue growth of 28.5% demonstrates continued momentum. PEG of 0.85 suggests the stock is reasonably priced for its growth.
Bull Case : PLNT
The strongest argument for PLNT centers on Operating Margin, Debt/Equity, EPS Growth. Profitability is solid with margins at 17.7% and operating margin at 30.0%. Revenue growth of 10.7% demonstrates continued momentum.
Bear Case : AS
The primary concerns for AS are Altman Z-Score, Profit Margin, P/E Ratio. A P/E of 43.5x leaves little room for execution misses.
Bear Case : PLNT
The primary concerns for PLNT are P/E Ratio, Return on Equity, Altman Z-Score.
Key Dynamics to Monitor
AS profiles as a growth stock while PLNT is a mature play — different risk/reward profiles.
AS carries more volatility with a beta of 2.80 — expect wider price swings.
AS is growing revenue faster at 28.5% — sustainability is the question.
AS generates stronger free cash flow (548M), providing more financial flexibility.
Bottom Line
AS scores higher overall (63/100 vs 63/100) and 28.5% revenue growth. PLNT offers better value entry with a 24.9% margin of safety. Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Amer Sports, Inc.
CONSUMER CYCLICAL · LEISURE · USA
Amer Sports, Inc. is a leading global provider of sports equipment and apparel, headquartered in Finland and recognized for its diverse portfolio of high-performance brands, including Salomon, Wilson, and Atomic. The company serves a variety of sports markets such as skiing, tennis, and team sports, and is committed to innovation and sustainability, employing advanced technologies to enhance athletic performance while prioritizing environmental responsibility. As a key player in the sporting goods sector, Amer Sports is strategically positioned to capitalize on the growing global trend towards health and fitness, catering to both recreational and competitive athletes worldwide.
Planet Fitness Inc
CONSUMER CYCLICAL · LEISURE · USA
Planet Fitness, Inc., franchises and operates gyms under the Planet Fitness brand. The company is headquartered in Hampton, New Hampshire.
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