Mattel Inc (MAT)vsPlanet Fitness Inc (PLNT)
MAT
Mattel Inc
$13.21
+0.99%
CONSUMER CYCLICAL · Cap: $3.74B
PLNT
Planet Fitness Inc
$42.60
-9.46%
CONSUMER CYCLICAL · Cap: $3.75B
Smart Verdict
WallStSmart Research — data-driven comparison
Mattel Inc generates 322% more annual revenue ($5.49B vs $1.30B). PLNT leads profitability with a 18.3% profit margin vs 7.8%. MAT appears more attractively valued with a PEG of 0.91. MAT earns a higher WallStSmart Score of 65/100 (B-).
MAT
Strong Buy65
out of 100
Grade: B-
PLNT
Buy62
out of 100
Grade: C+
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+23.3%
Fair Value
$20.60
Current Price
$13.21
$7.39 discount
Intrinsic value data unavailable for PLNT.
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Attractively priced relative to earnings
Every $100 of equity generates 24 in profit
Growing faster than its price suggests
Reasonable price relative to book value
Strong operational efficiency at 33.7%
Conservative balance sheet, low leverage
Growing faster than its price suggests
Attractively priced relative to earnings
Earnings expanding 26.1% YoY
Areas to Watch
7.8% margin — thin
Operating margin of 1.3%
Elevated debt levels
Weak financial health signals
4.5% revenue growth
ROE of 0.0% — below average capital efficiency
Distress zone — elevated risk
Comparative Analysis Report
WallStSmart ResearchBull Case : MAT
The strongest argument for MAT centers on P/E Ratio, Return on Equity, PEG Ratio. Revenue growth of 10.5% demonstrates continued momentum. PEG of 0.91 suggests the stock is reasonably priced for its growth.
Bull Case : PLNT
The strongest argument for PLNT centers on Operating Margin, Debt/Equity, PEG Ratio. Profitability is solid with margins at 18.3% and operating margin at 33.7%. PEG of 0.92 suggests the stock is reasonably priced for its growth.
Bear Case : MAT
The primary concerns for MAT are Profit Margin, Operating Margin, Debt/Equity.
Bear Case : PLNT
The primary concerns for PLNT are Revenue Growth, Return on Equity, Altman Z-Score.
Key Dynamics to Monitor
PLNT carries more volatility with a beta of 1.01 — expect wider price swings.
MAT is growing revenue faster at 10.5% — sustainability is the question.
PLNT generates stronger free cash flow (4M), providing more financial flexibility.
Monitor LEISURE industry trends, competitive dynamics, and regulatory changes.
Bottom Line
MAT scores higher overall (65/100 vs 62/100) and 10.5% revenue growth. Both earn "Strong Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Mattel Inc
CONSUMER CYCLICAL · LEISURE · USA
Mattel, Inc., a children's entertainment company, designs and produces toys and consumer products worldwide. The company is headquartered in El Segundo, California.
Planet Fitness Inc
CONSUMER CYCLICAL · LEISURE · USA
Planet Fitness, Inc., franchises and operates gyms under the Planet Fitness brand. The company is headquartered in Hampton, New Hampshire.
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