WallStSmart

First Busey Corp (BUSE)vsHartford Financial Services Group (HIG)

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Smart Verdict

WallStSmart Research — data-driven comparison

Hartford Financial Services Group generates 3512% more annual revenue ($29.59B vs $819.07M). BUSE leads profitability with a 28.1% profit margin vs 15.6%. HIG appears more attractively valued with a PEG of 0.12. HIG earns a higher WallStSmart Score of 79/100 (B+).

BUSE

Buy

62

out of 100

Grade: C+

Growth: 6.0Profit: 7.5Value: 6.3Quality: 6.5
Piotroski: 3/9Altman Z: -0.02

HIG

Strong Buy

79

out of 100

Grade: B+

Growth: 6.0Profit: 7.5Value: 8.3Quality: 8.0
Piotroski: 6/9Altman Z: 1.23

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

BUSE5 strengths · Avg: 9.6/10
P/E RatioValuation
11.8x10/10

Attractively priced relative to earnings

Price/BookValuation
1.0x10/10

Reasonable price relative to book value

Operating MarginProfitability
42.4%10/10

Strong operational efficiency at 42.4%

Profit MarginProfitability
28.1%9/10

Keeps 28 of every $100 in revenue as profit

Debt/EquityHealth
0.199/10

Conservative balance sheet, low leverage

HIG6 strengths · Avg: 9.0/10
PEG RatioValuation
0.1210/10

Growing faster than its price suggests

P/E RatioValuation
8.7x10/10

Attractively priced relative to earnings

Return on EquityProfitability
22.2%9/10

Every $100 of equity generates 22 in profit

Debt/EquityHealth
0.229/10

Conservative balance sheet, low leverage

Price/BookValuation
2.0x8/10

Reasonable price relative to book value

Operating MarginProfitability
22.6%8/10

Strong operational efficiency at 22.6%

Areas to Watch

BUSE4 concerns · Avg: 2.8/10
PEG RatioValuation
1.914/10

Expensive relative to growth rate

Piotroski F-ScoreQuality
3/93/10

Weak financial health signals

Revenue GrowthGrowth
-6.8%2/10

Revenue declined 6.8%

Altman Z-ScoreHealth
-0.022/10

Distress zone — elevated risk

HIG2 concerns · Avg: 3.0/10
Revenue GrowthGrowth
3.9%4/10

3.9% revenue growth

Altman Z-ScoreHealth
1.232/10

Distress zone — elevated risk

Comparative Analysis Report

WallStSmart Research

Bull Case : BUSE

The strongest argument for BUSE centers on P/E Ratio, Price/Book, Operating Margin. Profitability is solid with margins at 28.1% and operating margin at 42.4%.

Bull Case : HIG

The strongest argument for HIG centers on PEG Ratio, P/E Ratio, Return on Equity. Profitability is solid with margins at 15.6% and operating margin at 22.6%. PEG of 0.12 suggests the stock is reasonably priced for its growth.

Bear Case : BUSE

The primary concerns for BUSE are PEG Ratio, Piotroski F-Score, Revenue Growth.

Bear Case : HIG

The primary concerns for HIG are Revenue Growth, Altman Z-Score.

Key Dynamics to Monitor

BUSE profiles as a declining stock while HIG is a value play — different risk/reward profiles.

BUSE carries more volatility with a beta of 0.74 — expect wider price swings.

HIG is growing revenue faster at 3.9% — sustainability is the question.

HIG generates stronger free cash flow (1.1B), providing more financial flexibility.

Bottom Line

HIG scores higher overall (79/100 vs 62/100), backed by strong 15.6% margins. Both earn "Strong Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

First Busey Corp

FINANCIAL SERVICES · BANKS - REGIONAL · USA

First Busey Corporation is the banking holding company for Busey Bank offering retail and commercial banking products and services to individual, corporate, institutional and government clients in the United States. The company is headquartered in Champaign, Illinois.

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Hartford Financial Services Group

FINANCIAL SERVICES · INSURANCE - DIVERSIFIED · USA

The Hartford Financial Services Group, Inc., usually known as The Hartford, is a United States-based investment and insurance company.

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