WallStSmart

Cardlytics Inc (CDLX)vsMagnite Inc (MGNI)

VS

Smart Verdict

WallStSmart Research — data-driven comparison

Magnite Inc generates 291% more annual revenue ($742.04M vs $190.00M). MGNI leads profitability with a 22.5% profit margin vs -52.8%. MGNI earns a higher WallStSmart Score of 72/100 (B).

CDLX

Avoid

25

out of 100

Grade: F

Growth: 2.0Profit: 2.0Value: 5.0Quality: 6.0
Piotroski: 5/9Altman Z: -6.89

MGNI

Strong Buy

72

out of 100

Grade: B

Growth: 7.3Profit: 7.0Value: 8.7Quality: 5.0
Piotroski: 4/9Altman Z: 0.35
IV

Intrinsic Value Comparison

Multi-model valuation · Graham Formula

Intrinsic value data unavailable for CDLX.

MGNIUndervalued (+58.7%)

Margin of Safety

+58.7%

Fair Value

$28.58

Current Price

$23.77

$4.81 discount

UndervaluedFair: $28.58Overvalued

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

CDLX1 strengths · Avg: 10.0/10
Debt/EquityHealth
-11.8610/10

Conservative balance sheet, low leverage

MGNI3 strengths · Avg: 9.7/10
PEG RatioValuation
0.0910/10

Growing faster than its price suggests

EPS GrowthGrowth
65.3%10/10

Earnings expanding 65.3% YoY

Profit MarginProfitability
22.5%9/10

Keeps 23 of every $100 in revenue as profit

Areas to Watch

CDLX4 concerns · Avg: 2.3/10
Market CapQuality
$24.44M3/10

Smaller company, higher risk/reward

Return on EquityProfitability
-356.0%2/10

ROE of -356.0% — below average capital efficiency

Revenue GrowthGrowth
-36.5%2/10

Revenue declined 36.5%

EPS GrowthGrowth
-56.7%2/10

Earnings declined 56.7%

MGNI1 concerns · Avg: 2.0/10
Altman Z-ScoreHealth
0.352/10

Distress zone — elevated risk

Comparative Analysis Report

WallStSmart Research

Bull Case : CDLX

The strongest argument for CDLX centers on Debt/Equity.

Bull Case : MGNI

The strongest argument for MGNI centers on PEG Ratio, EPS Growth, Profit Margin. Profitability is solid with margins at 22.5% and operating margin at 16.2%. Revenue growth of 11.2% demonstrates continued momentum.

Bear Case : CDLX

The primary concerns for CDLX are Market Cap, Return on Equity, Revenue Growth.

Bear Case : MGNI

The primary concerns for MGNI are Altman Z-Score.

Key Dynamics to Monitor

CDLX profiles as a turnaround stock while MGNI is a mature play — different risk/reward profiles.

MGNI carries more volatility with a beta of 2.29 — expect wider price swings.

MGNI is growing revenue faster at 11.2% — sustainability is the question.

MGNI generates stronger free cash flow (178M), providing more financial flexibility.

Bottom Line

MGNI scores higher overall (72/100 vs 25/100), backed by strong 22.5% margins and 11.2% revenue growth. Both earn "Strong Buy" and "Avoid" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

Cardlytics Inc

COMMUNICATION SERVICES · ADVERTISING AGENCIES · USA

Cardlytics, Inc. operates an advertising platform within financial institutions' digital channels including online, mobile, email, and various real-time notifications in the United States and the United Kingdom. The company is headquartered in Atlanta, Georgia.

Magnite Inc

COMMUNICATION SERVICES · ADVERTISING AGENCIES · USA

Magnite, Inc. operates an independent sales advertising platform in the United States and internationally. The company is headquartered in Los Angeles, California.

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