Cardlytics Inc (CDLX)vsMagnite Inc (MGNI)
CDLX
Cardlytics Inc
$0.60
-1.92%
COMMUNICATION SERVICES · Cap: $36.41M
MGNI
Magnite Inc
$14.68
-1.21%
COMMUNICATION SERVICES · Cap: $2.05B
Smart Verdict
WallStSmart Research — data-driven comparison
Magnite Inc generates 242% more annual revenue ($722.55M vs $211.16M). MGNI leads profitability with a 22.0% profit margin vs -44.8%. MGNI earns a higher WallStSmart Score of 70/100 (B-).
CDLX
Avoid27
out of 100
Grade: F
MGNI
Strong Buy70
out of 100
Grade: B-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Intrinsic value data unavailable for CDLX.
Margin of Safety
+49.4%
Fair Value
$23.30
Current Price
$14.68
$8.62 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Conservative balance sheet, low leverage
Growing faster than its price suggests
Earnings expanding 230.0% YoY
Conservative balance sheet, low leverage
Keeps 22 of every $100 in revenue as profit
Attractively priced relative to earnings
Reasonable price relative to book value
Areas to Watch
Smaller company, higher risk/reward
ROE of -356.0% — below average capital efficiency
Revenue declined 44.6%
Earnings declined 56.7%
Operating margin of 4.7%
Negative free cash flow — burning cash
Distress zone — elevated risk
Comparative Analysis Report
WallStSmart ResearchBull Case : CDLX
The strongest argument for CDLX centers on Debt/Equity.
Bull Case : MGNI
The strongest argument for MGNI centers on PEG Ratio, EPS Growth, Debt/Equity. Profitability is solid with margins at 22.0% and operating margin at 4.7%. PEG of 0.09 suggests the stock is reasonably priced for its growth.
Bear Case : CDLX
The primary concerns for CDLX are Market Cap, Return on Equity, Revenue Growth.
Bear Case : MGNI
The primary concerns for MGNI are Operating Margin, Free Cash Flow, Altman Z-Score.
Key Dynamics to Monitor
CDLX profiles as a turnaround stock while MGNI is a mature play — different risk/reward profiles.
MGNI carries more volatility with a beta of 2.32 — expect wider price swings.
MGNI is growing revenue faster at 5.5% — sustainability is the question.
CDLX generates stronger free cash flow (-6M), providing more financial flexibility.
Bottom Line
MGNI scores higher overall (70/100 vs 27/100), backed by strong 22.0% margins. Both earn "Strong Buy" and "Avoid" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Cardlytics Inc
COMMUNICATION SERVICES · ADVERTISING AGENCIES · USA
Cardlytics, Inc. operates an advertising platform within financial institutions' digital channels including online, mobile, email, and various real-time notifications in the United States and the United Kingdom. The company is headquartered in Atlanta, Georgia.
Magnite Inc
COMMUNICATION SERVICES · ADVERTISING AGENCIES · USA
Magnite, Inc. operates an independent sales advertising platform in the United States and internationally. The company is headquartered in Los Angeles, California.
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