Campbell’s Co (CPB)vsProcter & Gamble Company (PG)
CPB
Campbell’s Co
$20.79
+1.66%
CONSUMER DEFENSIVE · Cap: $6.10B
PG
Procter & Gamble Company
$147.09
+0.43%
CONSUMER DEFENSIVE · Cap: $342.51B
Smart Verdict
WallStSmart Research — data-driven comparison
Procter & Gamble Company generates 764% more annual revenue ($86.72B vs $10.04B). PG leads profitability with a 19.2% profit margin vs 5.5%. CPB appears more attractively valued with a PEG of 0.64. PG earns a higher WallStSmart Score of 61/100 (C+).
CPB
Buy57
out of 100
Grade: C
PG
Buy61
out of 100
Grade: C+
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+43.0%
Fair Value
$51.48
Current Price
$20.79
$30.69 discount
Margin of Safety
-37.3%
Fair Value
$107.17
Current Price
$147.09
$39.92 premium
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Attractively priced relative to earnings
Growing faster than its price suggests
Reasonable price relative to book value
Mega-cap, among the largest globally
Every $100 of equity generates 31 in profit
Safe zone — low bankruptcy risk
Strong operational efficiency at 23.1%
Generating 3.0B in free cash flow
Areas to Watch
Distress zone — elevated risk
5.5% margin — thin
Revenue declined 4.5%
Earnings declined 17.2%
Expensive relative to growth rate
Comparative Analysis Report
WallStSmart ResearchBull Case : CPB
The strongest argument for CPB centers on P/E Ratio, PEG Ratio, Price/Book. PEG of 0.64 suggests the stock is reasonably priced for its growth.
Bull Case : PG
The strongest argument for PG centers on Market Cap, Return on Equity, Altman Z-Score. Profitability is solid with margins at 19.2% and operating margin at 23.1%.
Bear Case : CPB
The primary concerns for CPB are Altman Z-Score, Profit Margin, Revenue Growth.
Bear Case : PG
The primary concerns for PG are PEG Ratio.
Key Dynamics to Monitor
CPB profiles as a value stock while PG is a mature play — different risk/reward profiles.
PG carries more volatility with a beta of 0.40 — expect wider price swings.
PG is growing revenue faster at 7.4% — sustainability is the question.
PG generates stronger free cash flow (3.0B), providing more financial flexibility.
Bottom Line
PG scores higher overall (61/100 vs 57/100), backed by strong 19.2% margins. CPB offers better value entry with a 43.0% margin of safety. Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Campbell’s Co
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
Campbell Soup Company, doing business as Campbell's, is an American processed food and snack company.
Visit Website →Procter & Gamble Company
CONSUMER DEFENSIVE · HOUSEHOLD & PERSONAL PRODUCTS · USA
The Procter & Gamble Company (P&G) is an American multinational consumer goods corporation headquartered in Cincinnati, Ohio, founded in 1837 by William Procter and James Gamble. It specializes in a wide range of personal health, consumer health, personal care, and hygiene products; these products are organized into several segments including Beauty; Grooming; Health Care; Fabric & Home Care; and Baby, Feminine, & Family Care. Before the sale of Pringles to Kellogg's, its product portfolio also included food, snacks, and beverages.
Visit Website →Compare with Other PACKAGED FOODS Stocks
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