Cricut Inc (CRCT)vsGoPro Inc (GPRO)
CRCT
Cricut Inc
$4.31
+0.70%
TECHNOLOGY · Cap: $906.42M
GPRO
GoPro Inc
$1.65
+10.74%
TECHNOLOGY · Cap: $225.76M
Smart Verdict
WallStSmart Research — data-driven comparison
Cricut Inc generates 9% more annual revenue ($708.78M vs $651.54M). CRCT leads profitability with a 10.8% profit margin vs -14.3%. CRCT earns a higher WallStSmart Score of 42/100 (D).
CRCT
Hold42
out of 100
Grade: D
GPRO
Hold39
out of 100
Grade: F
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+87.6%
Fair Value
$37.23
Current Price
$4.31
$32.92 discount
Intrinsic value data unavailable for GPRO.
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Conservative balance sheet, low leverage
Attractively priced relative to earnings
Reasonable price relative to book value
Growing faster than its price suggests
Areas to Watch
Smaller company, higher risk/reward
Revenue declined 2.7%
Earnings declined 30.2%
0.4% revenue growth
Smaller company, higher risk/reward
ROE of -81.9% — below average capital efficiency
Earnings declined 93.7%
Comparative Analysis Report
WallStSmart ResearchBull Case : CRCT
The strongest argument for CRCT centers on Debt/Equity, P/E Ratio, Price/Book.
Bull Case : GPRO
The strongest argument for GPRO centers on PEG Ratio. PEG of 0.73 suggests the stock is reasonably priced for its growth.
Bear Case : CRCT
The primary concerns for CRCT are Market Cap, Revenue Growth, EPS Growth.
Bear Case : GPRO
The primary concerns for GPRO are Revenue Growth, Market Cap, Return on Equity.
Key Dynamics to Monitor
CRCT profiles as a declining stock while GPRO is a turnaround play — different risk/reward profiles.
GPRO carries more volatility with a beta of 1.66 — expect wider price swings.
GPRO is growing revenue faster at 0.4% — sustainability is the question.
CRCT generates stronger free cash flow (75M), providing more financial flexibility.
Bottom Line
CRCT scores higher overall (42/100 vs 39/100). Both earn "Hold" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Cricut Inc
TECHNOLOGY · COMPUTER HARDWARE · USA
Cricut, Inc. designs and markets a creativity platform that enables users to turn ideas into professional-looking handmade products in the United States, Europe, and internationally. The company is headquartered in South Jordan, Utah.
Visit Website →GoPro Inc
TECHNOLOGY · CONSUMER ELECTRONICS · USA
GoPro, Inc. develops and sells mountable and portable cameras, drones, and accessories in the United States and internationally. The company is headquartered in San Mateo, California.
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