Deere & Company (DE)vsHerc Holdings Inc (HRI)
DE
Deere & Company
$589.87
+5.33%
INDUSTRIALS · Cap: $159.33B
HRI
Herc Holdings Inc
$131.60
-1.76%
INDUSTRIALS · Cap: $4.39B
Smart Verdict
WallStSmart Research — data-driven comparison
Deere & Company generates 904% more annual revenue ($46.73B vs $4.65B). DE leads profitability with a 10.3% profit margin vs -0.1%. HRI appears more attractively valued with a PEG of 0.06. HRI earns a higher WallStSmart Score of 55/100 (C-).
DE
Hold49
out of 100
Grade: D+
HRI
Buy55
out of 100
Grade: C-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Intrinsic value data unavailable for DE.
Margin of Safety
-15.7%
Fair Value
$156.30
Current Price
$131.60
$24.70 premium
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Large-cap with strong market position
Growing faster than its price suggests
Revenue surging 32.3% year-over-year
Reasonable price relative to book value
Areas to Watch
Expensive relative to growth rate
Premium valuation, high expectations priced in
Weak financial health signals
Revenue declined 11.1%
Weak financial health signals
ROE of -0.3% — below average capital efficiency
Earnings declined 79.0%
Distress zone — elevated risk
Comparative Analysis Report
WallStSmart ResearchBull Case : DE
The strongest argument for DE centers on Market Cap.
Bull Case : HRI
The strongest argument for HRI centers on PEG Ratio, Revenue Growth, Price/Book. Revenue growth of 32.3% demonstrates continued momentum. PEG of 0.06 suggests the stock is reasonably priced for its growth.
Bear Case : DE
The primary concerns for DE are PEG Ratio, P/E Ratio, Piotroski F-Score.
Bear Case : HRI
The primary concerns for HRI are Piotroski F-Score, Return on Equity, EPS Growth.
Key Dynamics to Monitor
DE profiles as a declining stock while HRI is a hypergrowth play — different risk/reward profiles.
HRI carries more volatility with a beta of 1.82 — expect wider price swings.
HRI is growing revenue faster at 32.3% — sustainability is the question.
HRI generates stronger free cash flow (53M), providing more financial flexibility.
Bottom Line
HRI scores higher overall (55/100 vs 49/100) and 32.3% revenue growth. Both earn "Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Deere & Company
INDUSTRIALS · FARM & HEAVY CONSTRUCTION MACHINERY · USA
John Deere is the brand name of Deere & Company, an American corporation that manufactures agricultural, construction, and forestry machinery, diesel engines, drivetrains (axles, transmissions, gearboxes) used in heavy equipment, and lawn care equipment.
Herc Holdings Inc
INDUSTRIALS · RENTAL & LEASING SERVICES · USA
Herc Holdings Inc. is an equipment rental provider primarily in the United States and internationally. The company is headquartered in Bonita Springs, Florida.
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