Dollar General Corporation (DG)vsHershey Co (HSY)
DG
Dollar General Corporation
$124.58
+1.29%
CONSUMER DEFENSIVE · Cap: $29.39B
HSY
Hershey Co
$173.32
-0.59%
CONSUMER DEFENSIVE · Cap: $34.81B
Smart Verdict
WallStSmart Research — data-driven comparison
Dollar General Corporation generates 259% more annual revenue ($43.64B vs $12.16B). HSY leads profitability with a 12.2% profit margin vs 3.9%. HSY appears more attractively valued with a PEG of 0.87. HSY earns a higher WallStSmart Score of 72/100 (B).
DG
Buy63
out of 100
Grade: C+
HSY
Strong Buy72
out of 100
Grade: B
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+13.5%
Fair Value
$170.18
Current Price
$124.58
$45.60 discount
Margin of Safety
-19.4%
Fair Value
$193.34
Current Price
$173.32
$20.02 premium
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Attractively priced relative to earnings
Reasonable price relative to book value
Earnings expanding 33.3% YoY
Every $100 of equity generates 33 in profit
Earnings expanding 631.0% YoY
Growing faster than its price suggests
Strong operational efficiency at 23.1%
Areas to Watch
Expensive relative to growth rate
3.9% margin — thin
Elevated debt levels
Elevated debt levels
Weak financial health signals
Comparative Analysis Report
WallStSmart ResearchBull Case : DG
The strongest argument for DG centers on P/E Ratio, Price/Book, EPS Growth.
Bull Case : HSY
The strongest argument for HSY centers on Return on Equity, EPS Growth, PEG Ratio. PEG of 0.87 suggests the stock is reasonably priced for its growth.
Bear Case : DG
The primary concerns for DG are PEG Ratio, Profit Margin, Debt/Equity. Debt-to-equity of 1.68 is elevated, increasing financial risk. Thin 3.9% margins leave little buffer for downturns.
Bear Case : HSY
The primary concerns for HSY are Debt/Equity, Piotroski F-Score.
Key Dynamics to Monitor
DG carries more volatility with a beta of 0.23 — expect wider price swings.
HSY is growing revenue faster at 6.6% — sustainability is the question.
DG generates stronger free cash flow (374M), providing more financial flexibility.
Monitor DISCOUNT STORES industry trends, competitive dynamics, and regulatory changes.
Bottom Line
HSY scores higher overall (72/100 vs 63/100). Both earn "Strong Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Dollar General Corporation
CONSUMER DEFENSIVE · DISCOUNT STORES · USA
Dollar General Corporation is an American chain of variety stores headquartered in Goodlettsville, Tennessee.
Visit Website →Hershey Co
CONSUMER DEFENSIVE · CONFECTIONERS · USA
The Hershey Company, commonly known as Hershey's, is an American multinational company and one of the largest chocolate manufacturers in the world. It also manufactures baked products, such as cookies and cakes, and sells beverages like milkshakes, and many more that are produced globally. Its headquarters are in Hershey, Pennsylvania.
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