Dollar General Corporation (DG)vsUSANA Health Sciences Inc (USNA)
DG
Dollar General Corporation
$115.88
+1.53%
CONSUMER DEFENSIVE · Cap: $25.51B
USNA
USANA Health Sciences Inc
$19.05
+1.76%
CONSUMER DEFENSIVE · Cap: $360.28M
Smart Verdict
WallStSmart Research — data-driven comparison
Dollar General Corporation generates 4518% more annual revenue ($42.72B vs $925.26M). DG leads profitability with a 3.5% profit margin vs 1.2%. USNA appears more attractively valued with a PEG of 0.81. DG earns a higher WallStSmart Score of 65/100 (C+).
DG
Buy65
out of 100
Grade: C+
USNA
Buy54
out of 100
Grade: C-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+31.8%
Fair Value
$215.69
Current Price
$115.88
$99.81 discount
Margin of Safety
+73.0%
Fair Value
$77.70
Current Price
$19.05
$58.65 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Earnings expanding 121.9% YoY
Attractively priced relative to earnings
Reasonable price relative to book value
Generating 1.3B in free cash flow
Reasonable price relative to book value
Growing faster than its price suggests
Areas to Watch
3.5% margin — thin
Elevated debt levels
Premium valuation, high expectations priced in
Smaller company, higher risk/reward
ROE of 2.0% — below average capital efficiency
1.2% margin — thin
Comparative Analysis Report
WallStSmart ResearchBull Case : DG
The strongest argument for DG centers on EPS Growth, P/E Ratio, Price/Book. PEG of 1.36 suggests the stock is reasonably priced for its growth.
Bull Case : USNA
The strongest argument for USNA centers on Price/Book, PEG Ratio. PEG of 0.81 suggests the stock is reasonably priced for its growth.
Bear Case : DG
The primary concerns for DG are Profit Margin, Debt/Equity. Debt-to-equity of 2.02 is elevated, increasing financial risk. Thin 3.5% margins leave little buffer for downturns.
Bear Case : USNA
The primary concerns for USNA are P/E Ratio, Market Cap, Return on Equity. Thin 1.2% margins leave little buffer for downturns.
Key Dynamics to Monitor
USNA carries more volatility with a beta of 0.70 — expect wider price swings.
USNA is growing revenue faster at 5.9% — sustainability is the question.
DG generates stronger free cash flow (1.3B), providing more financial flexibility.
Monitor DISCOUNT STORES industry trends, competitive dynamics, and regulatory changes.
Bottom Line
DG scores higher overall (65/100 vs 54/100). USNA offers better value entry with a 73.0% margin of safety. Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Dollar General Corporation
CONSUMER DEFENSIVE · DISCOUNT STORES · USA
Dollar General Corporation is an American chain of variety stores headquartered in Goodlettsville, Tennessee.
Visit Website →USANA Health Sciences Inc
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
USANA Health Sciences, Inc. develops, manufactures, and sells science-based nutritional and personal care products. The company is headquartered in Salt Lake City, Utah.
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