Fluent Inc (FLNT)vsMagnite Inc (MGNI)
FLNT
Fluent Inc
$3.44
-6.01%
COMMUNICATION SERVICES · Cap: $114.10M
MGNI
Magnite Inc
$12.11
+0.67%
COMMUNICATION SERVICES · Cap: $1.75B
Smart Verdict
WallStSmart Research — data-driven comparison
Magnite Inc generates 242% more annual revenue ($713.95M vs $208.76M). MGNI leads profitability with a 20.3% profit margin vs -13.0%. MGNI earns a higher WallStSmart Score of 68/100 (B-).
FLNT
Hold39
out of 100
Grade: F
MGNI
Strong Buy68
out of 100
Grade: B-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Intrinsic value data unavailable for FLNT.
Margin of Safety
+73.5%
Fair Value
$44.46
Current Price
$12.11
$32.35 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Earnings expanding 335.3% YoY
Earnings expanding 230.0% YoY
Keeps 20 of every $100 in revenue as profit
Attractively priced relative to earnings
Reasonable price relative to book value
Strong operational efficiency at 25.4%
Areas to Watch
Expensive relative to growth rate
Smaller company, higher risk/reward
Operating margin of 1.5%
ROE of -125.9% — below average capital efficiency
Smaller company, higher risk/reward
Comparative Analysis Report
WallStSmart ResearchBull Case : FLNT
The strongest argument for FLNT centers on EPS Growth.
Bull Case : MGNI
The strongest argument for MGNI centers on EPS Growth, Profit Margin, P/E Ratio. Profitability is solid with margins at 20.3% and operating margin at 25.4%.
Bear Case : FLNT
The primary concerns for FLNT are PEG Ratio, Market Cap, Operating Margin.
Bear Case : MGNI
The primary concerns for MGNI are Market Cap.
Key Dynamics to Monitor
FLNT profiles as a turnaround stock while MGNI is a mature play — different risk/reward profiles.
MGNI carries more volatility with a beta of 2.40 — expect wider price swings.
MGNI is growing revenue faster at 5.9% — sustainability is the question.
MGNI generates stronger free cash flow (103M), providing more financial flexibility.
Bottom Line
MGNI scores higher overall (68/100 vs 39/100), backed by strong 20.3% margins. Both earn "Strong Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Fluent Inc
COMMUNICATION SERVICES · ADVERTISING AGENCIES · USA
Fluent, Inc. provides data-driven digital marketing services primarily in the United States. The company is headquartered in New York, New York.
Magnite Inc
COMMUNICATION SERVICES · ADVERTISING AGENCIES · USA
Magnite, Inc. operates an independent sales advertising platform in the United States and internationally. The company is headquartered in Los Angeles, California.
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