WallStSmart

GoPro Inc (GPRO)vsPaychex Inc (PAYX)

VS

Smart Verdict

WallStSmart Research — data-driven comparison

Paychex Inc generates 598% more annual revenue ($3.97B vs $568.59M). PAYX leads profitability with a 26.6% profit margin vs -28.5%. GPRO appears more attractively valued with a PEG of 0.73. PAYX earns a higher WallStSmart Score of 69/100 (B-).

GPRO

Hold

37

out of 100

Grade: F

Growth: 2.0Profit: 2.0Value: 6.0Quality: 4.5
Piotroski: 3/9Altman Z: -1.59

PAYX

Strong Buy

69

out of 100

Grade: B-

Growth: 7.3Profit: 9.5Value: 4.0Quality: 4.5
Piotroski: 5/9Altman Z: 1.40
IV

Intrinsic Value Comparison

Multi-model valuation · Graham Formula

Intrinsic value data unavailable for GPRO.

PAYXSignificantly Overvalued (-48.4%)

Margin of Safety

-48.4%

Fair Value

$63.89

Current Price

$115.80

$51.91 premium

UndervaluedFair: $63.89Overvalued

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

GPRO2 strengths · Avg: 9.0/10
Debt/EquityHealth
-2.6310/10

Conservative balance sheet, low leverage

PEG RatioValuation
0.738/10

Growing faster than its price suggests

PAYX4 strengths · Avg: 9.3/10
Return on EquityProfitability
47.1%10/10

Every $100 of equity generates 47 in profit

Operating MarginProfitability
38.3%10/10

Strong operational efficiency at 38.3%

Profit MarginProfitability
26.6%9/10

Keeps 27 of every $100 in revenue as profit

EPS GrowthGrowth
43.4%8/10

Earnings expanding 43.4% YoY

Areas to Watch

GPRO4 concerns · Avg: 2.5/10
Market CapQuality
$226.94M3/10

Smaller company, higher risk/reward

Piotroski F-ScoreQuality
3/93/10

Weak financial health signals

Return on EquityProfitability
-236.1%2/10

ROE of -236.1% — below average capital efficiency

Revenue GrowthGrowth
-31.3%2/10

Revenue declined 31.3%

PAYX4 concerns · Avg: 3.3/10
PEG RatioValuation
2.144/10

Expensive relative to growth rate

Price/BookValuation
11.0x4/10

Trading at 11.0x book value

Debt/EquityHealth
1.243/10

Elevated debt levels

Altman Z-ScoreHealth
1.402/10

Distress zone — elevated risk

Comparative Analysis Report

WallStSmart Research

Bull Case : GPRO

The strongest argument for GPRO centers on Debt/Equity, PEG Ratio. PEG of 0.73 suggests the stock is reasonably priced for its growth.

Bull Case : PAYX

The strongest argument for PAYX centers on Return on Equity, Operating Margin, Profit Margin. Profitability is solid with margins at 26.6% and operating margin at 38.3%. Revenue growth of 12.5% demonstrates continued momentum.

Bear Case : GPRO

The primary concerns for GPRO are Market Cap, Piotroski F-Score, Return on Equity.

Bear Case : PAYX

The primary concerns for PAYX are PEG Ratio, Price/Book, Debt/Equity.

Key Dynamics to Monitor

GPRO profiles as a turnaround stock while PAYX is a mature play — different risk/reward profiles.

GPRO carries more volatility with a beta of 2.44 — expect wider price swings.

PAYX is growing revenue faster at 12.5% — sustainability is the question.

PAYX generates stronger free cash flow (515M), providing more financial flexibility.

Bottom Line

PAYX scores higher overall (69/100 vs 37/100), backed by strong 26.6% margins and 12.5% revenue growth. Both earn "Strong Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

GoPro Inc

TECHNOLOGY · CONSUMER ELECTRONICS · USA

GoPro, Inc. develops and sells mountable and portable cameras, drones, and accessories in the United States and internationally. The company is headquartered in San Mateo, California.

Paychex Inc

TECHNOLOGY · SOFTWARE - APPLICATION · USA

Paychex, Inc. is an American provider of human resource, payroll, and benefits outsourcing services for small- to medium-sized businesses.

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