The Coca-Cola Company (KO)vsProcter & Gamble Company (PG)
KO
The Coca-Cola Company
$89.06
-1.13%
CONSUMER DEFENSIVE · Cap: $374.24B
PG
Procter & Gamble Company
$145.00
-1.28%
CONSUMER DEFENSIVE · Cap: $333.27B
Smart Verdict
WallStSmart Research — data-driven comparison
Procter & Gamble Company generates 74% more annual revenue ($87.03B vs $50.13B). KO leads profitability with a 28.6% profit margin vs 18.4%. PG appears more attractively valued with a PEG of 4.14. KO earns a higher WallStSmart Score of 63/100 (C+).
KO
Buy63
out of 100
Grade: C+
PG
Buy55
out of 100
Grade: C
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
-44.7%
Fair Value
$62.95
Current Price
$89.06
$26.11 premium
Margin of Safety
-46.4%
Fair Value
$100.17
Current Price
$145.00
$44.83 premium
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Mega-cap, among the largest globally
Every $100 of equity generates 40 in profit
Strong operational efficiency at 34.9%
Keeps 29 of every $100 in revenue as profit
Generating 5.1B in free cash flow
Mega-cap, among the largest globally
Every $100 of equity generates 30 in profit
Strong operational efficiency at 22.1%
Generating 4.9B in free cash flow
Areas to Watch
Moderate valuation
Trading at 10.6x book value
Elevated debt levels
Expensive relative to growth rate
1.5% revenue growth
Expensive relative to growth rate
Earnings declined 15.5%
Comparative Analysis Report
WallStSmart ResearchBull Case : KO
The strongest argument for KO centers on Market Cap, Return on Equity, Operating Margin. Profitability is solid with margins at 28.6% and operating margin at 34.9%.
Bull Case : PG
The strongest argument for PG centers on Market Cap, Return on Equity, Operating Margin. Profitability is solid with margins at 18.4% and operating margin at 22.1%.
Bear Case : KO
The primary concerns for KO are P/E Ratio, Price/Book, Debt/Equity.
Bear Case : PG
The primary concerns for PG are Revenue Growth, PEG Ratio, EPS Growth.
Key Dynamics to Monitor
KO profiles as a mature stock while PG is a value play — different risk/reward profiles.
PG carries more volatility with a beta of 0.38 — expect wider price swings.
KO is growing revenue faster at 6.7% — sustainability is the question.
KO generates stronger free cash flow (5.1B), providing more financial flexibility.
Bottom Line
KO scores higher overall (63/100 vs 55/100), backed by strong 28.6% margins. Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
The Coca-Cola Company
CONSUMER DEFENSIVE · BEVERAGES - NON-ALCOHOLIC · USA
The Coca-Cola Company is an American multinational beverage corporation incorporated under Delaware's General Corporation Law and headquartered in Atlanta, Georgia. The Coca-Cola Company has interests in the manufacturing, retailing, and marketing of nonalcoholic beverage concentrates and syrups.
Visit Website →Procter & Gamble Company
CONSUMER DEFENSIVE · HOUSEHOLD & PERSONAL PRODUCTS · USA
The Procter & Gamble Company (P&G) is an American multinational consumer goods corporation headquartered in Cincinnati, Ohio, founded in 1837 by William Procter and James Gamble. It specializes in a wide range of personal health, consumer health, personal care, and hygiene products; these products are organized into several segments including Beauty; Grooming; Health Care; Fabric & Home Care; and Baby, Feminine, & Family Care. Before the sale of Pringles to Kellogg's, its product portfolio also included food, snacks, and beverages.
Visit Website →Compare with Other BEVERAGES - NON-ALCOHOLIC Stocks
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