Nexstar Broadcasting Group Inc (NXST)vsSaga Communications Inc (SGA)
NXST
Nexstar Broadcasting Group Inc
$218.10
-1.64%
COMMUNICATION SERVICES · Cap: $6.72B
SGA
Saga Communications Inc
$11.96
-0.25%
COMMUNICATION SERVICES · Cap: $77.22M
Smart Verdict
WallStSmart Research — data-driven comparison
Nexstar Broadcasting Group Inc generates 4520% more annual revenue ($4.95B vs $107.11M). NXST leads profitability with a 2.2% profit margin vs -7.4%. NXST appears more attractively valued with a PEG of 0.58. NXST earns a higher WallStSmart Score of 49/100 (D+).
NXST
Hold49
out of 100
Grade: D+
SGA
Hold45
out of 100
Grade: D+
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
-1078.7%
Fair Value
$20.40
Current Price
$218.10
$197.70 premium
Intrinsic value data unavailable for SGA.
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Growing faster than its price suggests
Strong operational efficiency at 20.5%
Reasonable price relative to book value
Strong operational efficiency at 41.0%
Conservative balance sheet, low leverage
Safe zone — low bankruptcy risk
Areas to Watch
ROE of 3.8% — below average capital efficiency
2.2% margin — thin
Premium valuation, high expectations priced in
Revenue declined 13.3%
Smaller company, higher risk/reward
Weak financial health signals
Expensive relative to growth rate
ROE of -4.8% — below average capital efficiency
Comparative Analysis Report
WallStSmart ResearchBull Case : NXST
The strongest argument for NXST centers on PEG Ratio, Operating Margin. PEG of 0.58 suggests the stock is reasonably priced for its growth.
Bull Case : SGA
The strongest argument for SGA centers on Price/Book, Operating Margin, Debt/Equity.
Bear Case : NXST
The primary concerns for NXST are Return on Equity, Profit Margin, P/E Ratio. A P/E of 73.9x leaves little room for execution misses. Thin 2.2% margins leave little buffer for downturns.
Bear Case : SGA
The primary concerns for SGA are Market Cap, Piotroski F-Score, PEG Ratio.
Key Dynamics to Monitor
NXST profiles as a value stock while SGA is a turnaround play — different risk/reward profiles.
NXST carries more volatility with a beta of 0.79 — expect wider price swings.
NXST is growing revenue faster at -13.3% — sustainability is the question.
NXST generates stronger free cash flow (136M), providing more financial flexibility.
Bottom Line
NXST scores higher overall (49/100 vs 45/100). Both earn "Hold" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Nexstar Broadcasting Group Inc
COMMUNICATION SERVICES · BROADCASTING · USA
Nexstar Media Group, Inc., a broadcast television and digital media company, focuses on the acquisition, development and operation of television stations and interactive community websites and digital media services in the United States. The company is headquartered in Irving, Texas.
Saga Communications Inc
COMMUNICATION SERVICES · BROADCASTING · USA
Saga Communications, Inc., a broadcast company, acquires, develops and operates broadcast properties in the United States. The company is headquartered in Grosse Pointe Farms, Michigan.
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