Ulta Beauty Inc (ULTA) Stock Analysis — PE Ratio, PS Ratio, Intrinsic Value & 2030 Price Target
Ulta Beauty Inc stock (ULTA) is currently trading at $526.14. Ulta Beauty Inc PE ratio is 20.08. Ulta Beauty Inc PS ratio (Price-to-Sales) is 1.86. Analyst consensus price target for ULTA is $679.50. WallStSmart rates ULTA as Underperform.
- ULTA PE ratio analysis and historical PE chart
- ULTA PS ratio (Price-to-Sales) history and trend
- ULTA intrinsic value — DCF, Graham Number, EPV models
- ULTA stock price prediction 2025 2026 2027 2028 2029 2030
- ULTA fair value vs current price
- ULTA insider transactions and insider buying
- Is ULTA undervalued or overvalued?
- Ulta Beauty Inc financial analysis — revenue, earnings, cash flow
- ULTA Piotroski F-Score and Altman Z-Score
- ULTA analyst price target and Smart Rating
Ulta Beauty Inc
📊 No data available
Try selecting a different time range
ULTA Intrinsic Value Analysis for Value Investors
Benjamin Graham Formula · Ulta Beauty Inc (ULTA)
ULTA trades 291% above its Graham fair value of $174.49, indicating the stock may be overvalued at current levels.
Based on Benjamin Graham Formula. Growth rate capped at 25%. For informational purposes only. Not financial advice.

Smart Analysis
Ulta Beauty Inc (ULTA) · 10 metrics scored
Smart Score
Category Performance
WallStSmart pulls financial metrics like revenue growth, profit margins, and valuation ratios and scores each one from 0 to 10 based on how strong or weak it is. Those 10 scores are grouped into 4 categories: Growth, Profitability, Valuation, and Quality — which form the 4 axes of the spider chart you see. The categories are then combined into a final score out of 100, but not equally. Growth and Profitability together count for 60% of the total, because a fast-growing profitable business matters more than just a cheap one. That final number maps to a rating (Strong Buy, Buy, Hold, Avoid) and a letter grade, giving you one clear Stock Rating.
Investment Thesis
Strong fundamentals in market cap, return on equity, price/sales. Concerns around price/book and eps growth. Fundamentals are solid but monitor weak areas for improvement.
Ulta Beauty Inc (ULTA) Key Strengths (4)
Every $100 of shareholder equity generates $44 in profit
100.16% of shares held by major funds and institutions
Large-cap company with substantial market presence
Paying $1.86 for every $1 of annual revenue
Supporting Valuation Data
Ulta Beauty Inc (ULTA) Areas to Watch (6)
Earnings declining -5.40%, profits shrinking
Very expensive at 8.4x book value
Paying a premium for growth, expensive relative to earnings expansion
Thin operating margins with cost pressures present
Thin profit margins with limited profitability
Solid revenue growth at 11.80% per year
Ulta Beauty Inc (ULTA) Detailed Analysis Report
Overall Assessment
This company scores 55/100 in our Smart Analysis, earning a C- grade. Out of 10 metrics analyzed, 4 register as strengths (avg 9.3/10) while 6 fall into concern territory (avg 3.3/10). The category breakdown reveals uneven performance, with some areas requiring attention.
The Bull Case
The strongest argument centers on Return on Equity, Institutional Own., Market Cap. Valuation metrics including Price/Sales (1.86) suggest the stock is attractively priced. Profitability is solid with Return on Equity at 43.60%.
The Bear Case
The primary concerns are EPS Growth, Price/Book, PEG Ratio. Some valuation metrics including PEG Ratio (2.24), Price/Book (8.39) suggest expensive pricing. Growth concerns include Revenue Growth at 11.80%, EPS Growth at -5.40%, which may limit upside. Profitability pressure is visible in Operating Margin at 12.20%, Profit Margin at 9.31%.
Key Dynamics to Monitor
Three factors to monitor going forward. First, whether EPS Growth improves, as this is the primary drag on the overall score. Second, margin trajectory, with Return on Equity at 43.60% currently healthy but needing to be sustained. Third, growth sustainability, with Revenue Growth at 11.80% needing to reaccelerate.
Risk Considerations
Based on the metric profile, this is a moderate-to-high risk investment. There are more areas of concern than strength, warranting a more conservative position size. Investors should size positions according to their risk tolerance and maintain diversification.
Bottom Line
Mixed fundamentals with both positives (Return on Equity, Institutional Own.) and negatives (EPS Growth, Price/Book). A cautious approach is warranted. Monitor for improvement in weak areas before increasing conviction.
Disclaimer: Smart Analysis is a scoring system developed by WallStSmart Team. Scores update daily using multi-model valuation framework. Always conduct your own research and consult with financial advisors before making investment decisions.
ULTA Price-to-Sales(PS) Ratio Chart
Historical valuation based on market cap ÷ trailing 12-month revenue
ULTA's Price-to-Sales ratio of 1.86x trades 17% below its historical average of 2.24x (27th percentile). The current valuation is 54% below its historical high of 4.01x set in Jul 2016, and 521% above its historical low of 0.3x in Feb 2009. Over the past 12 months, the PS ratio has expanded from ~1.5x, reflecting growing market expectations outpacing revenue growth.
WallStSmart Analysis Synopsis
Data-driven financial summary for Ulta Beauty Inc (ULTA) · CONSUMER CYCLICAL › SPECIALTY RETAIL
The Big Picture
Ulta Beauty Inc operates as a stable business with moderate growth and solid fundamentals. Revenue reached 12.4B with 12% growth year-over-year. Profit margins are thin at 9.3%, typical for companies in this phase that are reinvesting heavily in growth.
Key Findings
ROE of 4360.0% means the company generates strong returns on shareholder equity. Above 20% is considered top-tier.
Generating 907M in free cash flow and 1.2B in operating cash flow. Earnings are translating into actual cash generation.
What to Watch Next
Margin expansion: can Ulta Beauty Inc push profit margins above 15% as the business scales?
Sector dynamics: monitor SPECIALTY RETAIL industry trends, competitive moves, and regulatory changes that could impact Ulta Beauty Inc.
Bottom Line
Ulta Beauty Inc offers stability with moderate growth and solid fundamentals. The valuation may present an opportunity for patient investors, though limited growth means returns will likely come from dividends and modest capital appreciation rather than explosive gains.
This synopsis is generated from publicly available financial data. It is not financial advice. Always conduct your own research and consult a qualified financial advisor before making investment decisions.
Insider Transactions
Loading insider activity...
About Ulta Beauty Inc(ULTA)
NASDAQ
CONSUMER CYCLICAL
SPECIALTY RETAIL
USA
Ulta Beauty, Inc., formerly known as Ulta Salon, Cosmetics & Fragrance Inc., is an American chain of beauty stores headquartered in Bolingbrook, Illinois. Ulta Beauty carries cosmetics and skincare brands, men's and women's fragrances, nail products, bath and body products, beauty tools and haircare products.