ADT Inc (ADT)vsBrady Corporation (BRC)
ADT
ADT Inc
$6.61
+1.07%
INDUSTRIALS · Cap: $5.36B
BRC
Brady Corporation
$83.58
-0.08%
INDUSTRIALS · Cap: $3.95B
Smart Verdict
WallStSmart Research — data-driven comparison
ADT Inc generates 227% more annual revenue ($5.13B vs $1.57B). BRC leads profitability with a 13.0% profit margin vs 11.6%. ADT trades at a lower P/E of 9.6x. BRC earns a higher WallStSmart Score of 65/100 (C+).
ADT
Buy56
out of 100
Grade: C
BRC
Buy65
out of 100
Grade: C+
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
-69.0%
Fair Value
$4.62
Current Price
$6.61
$1.99 premium
Margin of Safety
+44.3%
Fair Value
$169.78
Current Price
$83.58
$86.20 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Attractively priced relative to earnings
Reasonable price relative to book value
Strong operational efficiency at 26.1%
Safe zone — low bankruptcy risk
Conservative balance sheet, low leverage
Earnings expanding 20.6% YoY
Areas to Watch
1.2% revenue growth
Earnings declined 17.0%
Distress zone — elevated risk
Expensive relative to growth rate
Weak financial health signals
Comparative Analysis Report
WallStSmart ResearchBull Case : ADT
The strongest argument for ADT centers on P/E Ratio, Price/Book, Operating Margin.
Bull Case : BRC
The strongest argument for BRC centers on Altman Z-Score, Debt/Equity, EPS Growth.
Bear Case : ADT
The primary concerns for ADT are Revenue Growth, EPS Growth, Altman Z-Score.
Bear Case : BRC
The primary concerns for BRC are PEG Ratio, Piotroski F-Score.
Key Dynamics to Monitor
ADT carries more volatility with a beta of 0.99 — expect wider price swings.
BRC is growing revenue faster at 7.7% — sustainability is the question.
ADT generates stronger free cash flow (235M), providing more financial flexibility.
Monitor SECURITY & PROTECTION SERVICES industry trends, competitive dynamics, and regulatory changes.
Bottom Line
BRC scores higher overall (65/100 vs 56/100). Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
ADT Inc
INDUSTRIALS · SECURITY & PROTECTION SERVICES · USA
ADT Inc. provides security, automation and smart home solutions to consumers and business customers in the United States. The company is headquartered in Boca Raton, Florida.
Brady Corporation
INDUSTRIALS · SECURITY & PROTECTION SERVICES · USA
Brady Corporation manufactures and supplies Identification Solutions (IDS) and Workplace Security Products (WPS) to identify and protect facilities, products, and people in the United States and internationally. The company is headquartered in Milwaukee, Wisconsin.
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