ADT Inc (ADT)vsBrinks Company (BCO)
ADT
ADT Inc
$6.79
+0.74%
INDUSTRIALS · Cap: $5.17B
BCO
Brinks Company
$100.99
+0.05%
INDUSTRIALS · Cap: $4.20B
Smart Verdict
WallStSmart Research — data-driven comparison
Brinks Company generates 5% more annual revenue ($5.39B vs $5.14B). ADT leads profitability with a 12.1% profit margin vs 3.3%. ADT trades at a lower P/E of 8.9x. ADT earns a higher WallStSmart Score of 64/100 (C+).
ADT
Buy64
out of 100
Grade: C+
BCO
Buy56
out of 100
Grade: C
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
-39.5%
Fair Value
$5.60
Current Price
$6.79
$1.19 premium
Intrinsic value data unavailable for BCO.
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Attractively priced relative to earnings
Reasonable price relative to book value
Strong operational efficiency at 25.5%
Earnings expanding 26.4% YoY
Every $100 of equity generates 69 in profit
Areas to Watch
0.9% revenue growth
Distress zone — elevated risk
Elevated debt levels
Trading at 15.9x book value
3.3% margin — thin
Earnings declined 34.7%
Negative free cash flow — burning cash
Comparative Analysis Report
WallStSmart ResearchBull Case : ADT
The strongest argument for ADT centers on P/E Ratio, Price/Book, Operating Margin.
Bull Case : BCO
The strongest argument for BCO centers on Return on Equity. Revenue growth of 10.3% demonstrates continued momentum. PEG of 1.16 suggests the stock is reasonably priced for its growth.
Bear Case : ADT
The primary concerns for ADT are Revenue Growth, Altman Z-Score, Debt/Equity. Debt-to-equity of 2.02 is elevated, increasing financial risk.
Bear Case : BCO
The primary concerns for BCO are Price/Book, Profit Margin, EPS Growth. Debt-to-equity of 17.05 is elevated, increasing financial risk. Thin 3.3% margins leave little buffer for downturns.
Key Dynamics to Monitor
BCO carries more volatility with a beta of 1.04 — expect wider price swings.
BCO is growing revenue faster at 10.3% — sustainability is the question.
ADT generates stronger free cash flow (589M), providing more financial flexibility.
Monitor SECURITY & PROTECTION SERVICES industry trends, competitive dynamics, and regulatory changes.
Bottom Line
ADT scores higher overall (64/100 vs 56/100). Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
ADT Inc
INDUSTRIALS · SECURITY & PROTECTION SERVICES · USA
ADT Inc. provides security, automation and smart home solutions to consumers and business customers in the United States. The company is headquartered in Boca Raton, Florida.
Brinks Company
INDUSTRIALS · SECURITY & PROTECTION SERVICES · USA
The Brink's Company provides secure transportation, cash management, and other security-related services in North America, Latin America, Europe, and internationally. The company is headquartered in Richmond, Virginia.
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