Baozun Inc (BZUN)vsSea Ltd (SE)
BZUN
Baozun Inc
$3.62
-2.16%
CONSUMER CYCLICAL · Cap: $222.61M
SE
Sea Ltd
$77.94
-3.10%
CONSUMER CYCLICAL · Cap: $57.43B
Smart Verdict
WallStSmart Research — data-driven comparison
Sea Ltd generates 165% more annual revenue ($27.72B vs $10.45B). SE leads profitability with a 5.9% profit margin vs -1.3%. BZUN appears more attractively valued with a PEG of 0.06. SE earns a higher WallStSmart Score of 60/100 (C+).
BZUN
Hold45
out of 100
Grade: D+
SE
Buy60
out of 100
Grade: C+
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Intrinsic value data unavailable for BZUN.
Margin of Safety
+55.4%
Fair Value
$256.95
Current Price
$77.94
$179.01 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Growing faster than its price suggests
Reasonable price relative to book value
Revenue surging 48.1% year-over-year
Large-cap with strong market position
Growing faster than its price suggests
Generating 1.1B in free cash flow
Areas to Watch
Moderate valuation
Smaller company, higher risk/reward
Operating margin of 2.3%
ROE of -5.2% — below average capital efficiency
Premium valuation, high expectations priced in
Distress zone — elevated risk
5.9% margin — thin
Comparative Analysis Report
WallStSmart ResearchBull Case : BZUN
The strongest argument for BZUN centers on PEG Ratio, Price/Book. PEG of 0.06 suggests the stock is reasonably priced for its growth.
Bull Case : SE
The strongest argument for SE centers on Revenue Growth, Market Cap, PEG Ratio. Revenue growth of 48.1% demonstrates continued momentum. PEG of 0.99 suggests the stock is reasonably priced for its growth.
Bear Case : BZUN
The primary concerns for BZUN are P/E Ratio, Market Cap, Operating Margin.
Bear Case : SE
The primary concerns for SE are P/E Ratio, Altman Z-Score, Profit Margin.
Key Dynamics to Monitor
BZUN profiles as a turnaround stock while SE is a hypergrowth play — different risk/reward profiles.
SE carries more volatility with a beta of 1.55 — expect wider price swings.
SE is growing revenue faster at 48.1% — sustainability is the question.
Monitor INTERNET RETAIL industry trends, competitive dynamics, and regulatory changes.
Bottom Line
SE scores higher overall (60/100 vs 45/100) and 48.1% revenue growth. Both earn "Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Baozun Inc
CONSUMER CYCLICAL · INTERNET RETAIL · China
Baozun Inc. provides e-commerce solutions to brand partners in the People's Republic of China. The company is headquartered in Shanghai, the People's Republic of China.
Sea Ltd
CONSUMER CYCLICAL · INTERNET RETAIL · USA
Sea Limited is engaged in the digital entertainment, e-commerce and digital financial services businesses in Southeast Asia, Latin America, the rest of Asia and internationally. The company is headquartered in Singapore.
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