Celsius Holdings Inc (CELH)vsProcter & Gamble Company (PG)
CELH
Celsius Holdings Inc
$33.57
+2.79%
CONSUMER DEFENSIVE · Cap: $8.39B
PG
Procter & Gamble Company
$147.09
+0.43%
CONSUMER DEFENSIVE · Cap: $342.51B
Smart Verdict
WallStSmart Research — data-driven comparison
Procter & Gamble Company generates 3348% more annual revenue ($86.72B vs $2.52B). PG leads profitability with a 19.2% profit margin vs 4.3%. CELH appears more attractively valued with a PEG of 0.33. PG earns a higher WallStSmart Score of 61/100 (C+).
CELH
Buy56
out of 100
Grade: C
PG
Buy61
out of 100
Grade: C+
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+71.5%
Fair Value
$155.45
Current Price
$33.57
$121.88 discount
Margin of Safety
-37.3%
Fair Value
$107.17
Current Price
$147.09
$39.92 premium
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Growing faster than its price suggests
Revenue surging 117.2% year-over-year
Safe zone — low bankruptcy risk
Conservative balance sheet, low leverage
Mega-cap, among the largest globally
Every $100 of equity generates 31 in profit
Safe zone — low bankruptcy risk
Strong operational efficiency at 23.1%
Generating 3.0B in free cash flow
Areas to Watch
ROE of 5.2% — below average capital efficiency
4.3% margin — thin
Weak financial health signals
Premium valuation, high expectations priced in
Expensive relative to growth rate
Comparative Analysis Report
WallStSmart ResearchBull Case : CELH
The strongest argument for CELH centers on PEG Ratio, Revenue Growth, Altman Z-Score. Revenue growth of 117.2% demonstrates continued momentum. PEG of 0.33 suggests the stock is reasonably priced for its growth.
Bull Case : PG
The strongest argument for PG centers on Market Cap, Return on Equity, Altman Z-Score. Profitability is solid with margins at 19.2% and operating margin at 23.1%.
Bear Case : CELH
The primary concerns for CELH are Return on Equity, Profit Margin, Piotroski F-Score. A P/E of 130.6x leaves little room for execution misses. Thin 4.3% margins leave little buffer for downturns.
Bear Case : PG
The primary concerns for PG are PEG Ratio.
Key Dynamics to Monitor
CELH profiles as a hypergrowth stock while PG is a mature play — different risk/reward profiles.
CELH carries more volatility with a beta of 1.12 — expect wider price swings.
CELH is growing revenue faster at 117.2% — sustainability is the question.
PG generates stronger free cash flow (3.0B), providing more financial flexibility.
Bottom Line
PG scores higher overall (61/100 vs 56/100), backed by strong 19.2% margins. CELH offers better value entry with a 71.5% margin of safety. Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Celsius Holdings Inc
CONSUMER DEFENSIVE · BEVERAGES - NON-ALCOHOLIC · USA
Celsius Holdings, Inc. develops, markets, distributes, and sells calorie-burning functional fitness drinks in the United States and internationally. The company is headquartered in Boca Raton, Florida.
Visit Website →Procter & Gamble Company
CONSUMER DEFENSIVE · HOUSEHOLD & PERSONAL PRODUCTS · USA
The Procter & Gamble Company (P&G) is an American multinational consumer goods corporation headquartered in Cincinnati, Ohio, founded in 1837 by William Procter and James Gamble. It specializes in a wide range of personal health, consumer health, personal care, and hygiene products; these products are organized into several segments including Beauty; Grooming; Health Care; Fabric & Home Care; and Baby, Feminine, & Family Care. Before the sale of Pringles to Kellogg's, its product portfolio also included food, snacks, and beverages.
Visit Website →Compare with Other BEVERAGES - NON-ALCOHOLIC Stocks
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