Estee Lauder Companies Inc (EL)vsHonest Company Inc (HNST)
EL
Estee Lauder Companies Inc
$97.12
+0.67%
CONSUMER DEFENSIVE · Cap: $36.79B
HNST
Honest Company Inc
$5.41
+1.88%
CONSUMER DEFENSIVE · Cap: $613.67M
Smart Verdict
WallStSmart Research — data-driven comparison
Estee Lauder Companies Inc generates 4300% more annual revenue ($15.05B vs $342.01M). EL leads profitability with a 1.2% profit margin vs -3.6%. EL earns a higher WallStSmart Score of 37/100 (F).
EL
Hold37
out of 100
Grade: F
HNST
Avoid34
out of 100
Grade: F
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+29.8%
Fair Value
$150.16
Current Price
$97.12
$53.04 discount
Intrinsic value data unavailable for HNST.
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
No standout strengths identified
Earnings expanding 200.0% YoY
Conservative balance sheet, low leverage
Areas to Watch
Expensive relative to growth rate
Trading at 9.2x book value
ROE of 4.8% — below average capital efficiency
1.2% margin — thin
Smaller company, higher risk/reward
Operating margin of 4.9%
Weak financial health signals
ROE of -7.3% — below average capital efficiency
Comparative Analysis Report
WallStSmart ResearchBull Case : EL
EL has a balanced fundamental profile.
Bull Case : HNST
The strongest argument for HNST centers on EPS Growth, Debt/Equity.
Bear Case : EL
The primary concerns for EL are PEG Ratio, Price/Book, Return on Equity. A P/E of 203.4x leaves little room for execution misses. Debt-to-equity of 2.43 is elevated, increasing financial risk.
Bear Case : HNST
The primary concerns for HNST are Market Cap, Operating Margin, Piotroski F-Score.
Key Dynamics to Monitor
EL profiles as a value stock while HNST is a turnaround play — different risk/reward profiles.
HNST carries more volatility with a beta of 2.17 — expect wider price swings.
EL is growing revenue faster at 6.3% — sustainability is the question.
EL generates stronger free cash flow (425M), providing more financial flexibility.
Bottom Line
EL scores higher overall (37/100 vs 34/100). Both earn "Hold" and "Avoid" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Estee Lauder Companies Inc
CONSUMER DEFENSIVE · HOUSEHOLD & PERSONAL PRODUCTS · USA
The Estee Lauder Companies Inc. is an American multinational manufacturer and marketer of prestige skincare, makeup, fragrance and hair care products, based in Midtown Manhattan, New York City. The company owns a diverse portfolio of brands, distributed internationally through both digital commerce and retail channels.
Visit Website →Honest Company Inc
CONSUMER DEFENSIVE · HOUSEHOLD & PERSONAL PRODUCTS · USA
The Honest Company, Inc. manufactures and sells baby, beauty and personal care products. The company is headquartered in Los Angeles, California.
Visit Website →Compare with Other HOUSEHOLD & PERSONAL PRODUCTS Stocks
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