Frontdoor Inc (FTDR)vsRollins Inc (ROL)
FTDR
Frontdoor Inc
$57.74
-2.55%
CONSUMER CYCLICAL · Cap: $4.27B
ROL
Rollins Inc
$53.48
+0.36%
CONSUMER CYCLICAL · Cap: $25.78B
Smart Verdict
WallStSmart Research — data-driven comparison
Rollins Inc generates 80% more annual revenue ($3.76B vs $2.09B). ROL leads profitability with a 14.0% profit margin vs 12.2%. FTDR appears more attractively valued with a PEG of 2.38. ROL earns a higher WallStSmart Score of 52/100 (C-).
FTDR
Hold50
out of 100
Grade: D+
ROL
Buy52
out of 100
Grade: C-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
-139.9%
Fair Value
$23.46
Current Price
$57.74
$34.28 premium
Margin of Safety
-165.8%
Fair Value
$24.68
Current Price
$53.48
$28.80 premium
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Every $100 of equity generates 106 in profit
Attractively priced relative to earnings
Every $100 of equity generates 39 in profit
Areas to Watch
Expensive relative to growth rate
Trading at 16.9x book value
Operating margin of 3.0%
Earnings declined 84.0%
Trading at 18.7x book value
Weak financial health signals
Expensive relative to growth rate
Premium valuation, high expectations priced in
Comparative Analysis Report
WallStSmart ResearchBull Case : FTDR
The strongest argument for FTDR centers on Return on Equity, P/E Ratio. Revenue growth of 13.4% demonstrates continued momentum.
Bull Case : ROL
The strongest argument for ROL centers on Return on Equity.
Bear Case : FTDR
The primary concerns for FTDR are PEG Ratio, Price/Book, Operating Margin. Debt-to-equity of 3.80 is elevated, increasing financial risk.
Bear Case : ROL
The primary concerns for ROL are Price/Book, Piotroski F-Score, PEG Ratio. A P/E of 49.1x leaves little room for execution misses.
Key Dynamics to Monitor
FTDR carries more volatility with a beta of 1.32 — expect wider price swings.
FTDR is growing revenue faster at 13.4% — sustainability is the question.
ROL generates stronger free cash flow (159M), providing more financial flexibility.
Monitor PERSONAL SERVICES industry trends, competitive dynamics, and regulatory changes.
Bottom Line
ROL scores higher overall (52/100 vs 50/100). Both earn "Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Frontdoor Inc
CONSUMER CYCLICAL · PERSONAL SERVICES · USA
front door, inc. The company is headquartered in Memphis, Tennessee.
Visit Website →Rollins Inc
CONSUMER CYCLICAL · PERSONAL SERVICES · USA
Rollins, Inc. is a North American consumer and commercial services company.
Visit Website →Compare with Other PERSONAL SERVICES Stocks
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