Kraft Heinz Co (KHC)vsUtz Brands Inc (UTZ)
KHC
Kraft Heinz Co
$23.70
+0.49%
CONSUMER DEFENSIVE · Cap: $28.17B
UTZ
Utz Brands Inc
$7.22
+3.97%
CONSUMER DEFENSIVE · Cap: $650.75M
Smart Verdict
WallStSmart Research — data-driven comparison
Kraft Heinz Co generates 1626% more annual revenue ($24.99B vs $1.45B). UTZ leads profitability with a -0.6% profit margin vs -23.1%. KHC earns a higher WallStSmart Score of 61/100 (C+).
KHC
Buy61
out of 100
Grade: C+
UTZ
Hold39
out of 100
Grade: F
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+16.2%
Fair Value
$29.83
Current Price
$23.70
$6.13 discount
Margin of Safety
+12.2%
Fair Value
$12.67
Current Price
$7.22
$5.45 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Reasonable price relative to book value
Growing faster than its price suggests
Strong operational efficiency at 20.7%
Reasonable price relative to book value
Conservative balance sheet, low leverage
Areas to Watch
0.8% revenue growth
ROE of -13.7% — below average capital efficiency
Distress zone — elevated risk
Currently unprofitable
2.6% revenue growth
Smaller company, higher risk/reward
Operating margin of 1.8%
Weak financial health signals
Comparative Analysis Report
WallStSmart ResearchBull Case : KHC
The strongest argument for KHC centers on Price/Book, PEG Ratio, Operating Margin. PEG of 0.99 suggests the stock is reasonably priced for its growth.
Bull Case : UTZ
The strongest argument for UTZ centers on Price/Book, Debt/Equity.
Bear Case : KHC
The primary concerns for KHC are Revenue Growth, Return on Equity, Altman Z-Score.
Bear Case : UTZ
The primary concerns for UTZ are Revenue Growth, Market Cap, Operating Margin.
Key Dynamics to Monitor
UTZ carries more volatility with a beta of 0.84 — expect wider price swings.
UTZ is growing revenue faster at 2.6% — sustainability is the question.
KHC generates stronger free cash flow (766M), providing more financial flexibility.
Monitor PACKAGED FOODS industry trends, competitive dynamics, and regulatory changes.
Bottom Line
KHC scores higher overall (61/100 vs 39/100). Both earn "Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Kraft Heinz Co
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
The Kraft Heinz Company (KHC), commonly known as Kraft Heinz, is an American food company formed by the merger of Kraft Foods and Heinz, co-headquartered in Chicago, Illinois, and Pittsburgh, Pennsylvania.
Utz Brands Inc
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
Utz Brands, Inc. is a snack food company. The company is headquartered in Hanover, Pennsylvania.
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