The Kraft Heinz Company (KHC)vsUtz Brands Inc (UTZ)
KHC
The Kraft Heinz Company
$24.48
+0.87%
CONSUMER DEFENSIVE · Cap: $28.91B
UTZ
Utz Brands Inc
$14.25
0.00%
CONSUMER DEFENSIVE · Cap: $2.05B
Smart Verdict
WallStSmart Research — data-driven comparison
The Kraft Heinz Company generates 1615% more annual revenue ($24.78B vs $1.44B). UTZ leads profitability with a -2.7% profit margin vs -14.0%. KHC earns a higher WallStSmart Score of 45/100 (D+).
KHC
Hold45
out of 100
Grade: D+
UTZ
Hold35
out of 100
Grade: F
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+13.4%
Fair Value
$28.85
Current Price
$24.48
$4.37 discount
Margin of Safety
+11.7%
Fair Value
$12.61
Current Price
$14.25
$1.64 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Reasonable price relative to book value
Reasonable price relative to book value
Areas to Watch
Expensive relative to growth rate
ROE of -9.6% — below average capital efficiency
Revenue declined 2.0%
Earnings declined 11.7%
Elevated debt levels
Weak financial health signals
ROE of -1.2% — below average capital efficiency
Revenue declined 2.3%
Comparative Analysis Report
WallStSmart ResearchBull Case : KHC
The strongest argument for KHC centers on Price/Book.
Bull Case : UTZ
The strongest argument for UTZ centers on Price/Book.
Bear Case : KHC
The primary concerns for KHC are PEG Ratio, Return on Equity, Revenue Growth.
Bear Case : UTZ
The primary concerns for UTZ are Debt/Equity, Piotroski F-Score, Return on Equity.
Key Dynamics to Monitor
UTZ carries more volatility with a beta of 0.78 — expect wider price swings.
KHC is growing revenue faster at -2.0% — sustainability is the question.
KHC generates stronger free cash flow (702M), providing more financial flexibility.
Monitor PACKAGED FOODS industry trends, competitive dynamics, and regulatory changes.
Bottom Line
KHC scores higher overall (45/100 vs 35/100). Both earn "Hold" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
The Kraft Heinz Company
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
The Kraft Heinz Company (KHC), commonly known as Kraft Heinz, is an American food company formed by the merger of Kraft Foods and Heinz, co-headquartered in Chicago, Illinois, and Pittsburgh, Pennsylvania.
Utz Brands Inc
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
Utz Brands, Inc. is a snack food company. The company is headquartered in Hanover, Pennsylvania.
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