Lowe's Companies Inc (LOW)vsRocky Brands Inc (RCKY)
LOW
Lowe's Companies Inc
$210.74
-0.12%
CONSUMER CYCLICAL · Cap: $115.86B
RCKY
Rocky Brands Inc
$37.45
+0.46%
CONSUMER CYCLICAL · Cap: $290.12M
Smart Verdict
WallStSmart Research — data-driven comparison
Lowe's Companies Inc generates 17863% more annual revenue ($88.43B vs $492.30M). LOW leads profitability with a 7.5% profit margin vs 3.8%. RCKY appears more attractively valued with a PEG of 1.17. RCKY earns a higher WallStSmart Score of 50/100 (C-).
LOW
Hold50
out of 100
Grade: D+
RCKY
Buy50
out of 100
Grade: C-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
-50.6%
Fair Value
$139.97
Current Price
$210.74
$70.77 premium
Margin of Safety
-42.0%
Fair Value
$23.11
Current Price
$37.45
$14.34 premium
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Conservative balance sheet, low leverage
Large-cap with strong market position
Attractively priced relative to earnings
Generating 2.8B in free cash flow
Reasonable price relative to book value
Attractively priced relative to earnings
Areas to Watch
Grey zone — moderate risk
ROE of 0.0% — below average capital efficiency
7.5% margin — thin
Weak financial health signals
Smaller company, higher risk/reward
ROE of 7.4% — below average capital efficiency
3.8% margin — thin
Operating margin of 2.9%
Comparative Analysis Report
WallStSmart ResearchBull Case : LOW
The strongest argument for LOW centers on Debt/Equity, Market Cap, P/E Ratio. Revenue growth of 10.3% demonstrates continued momentum. PEG of 1.36 suggests the stock is reasonably priced for its growth.
Bull Case : RCKY
The strongest argument for RCKY centers on Price/Book, P/E Ratio. PEG of 1.17 suggests the stock is reasonably priced for its growth.
Bear Case : LOW
The primary concerns for LOW are Altman Z-Score, Return on Equity, Profit Margin.
Bear Case : RCKY
The primary concerns for RCKY are Market Cap, Return on Equity, Profit Margin. Thin 3.8% margins leave little buffer for downturns.
Key Dynamics to Monitor
RCKY carries more volatility with a beta of 2.39 — expect wider price swings.
LOW is growing revenue faster at 10.3% — sustainability is the question.
LOW generates stronger free cash flow (2.8B), providing more financial flexibility.
Monitor HOME IMPROVEMENT RETAIL industry trends, competitive dynamics, and regulatory changes.
Bottom Line
LOW scores higher overall (50/100 vs 50/100) and 10.3% revenue growth. Both earn "Hold" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Lowe's Companies Inc
CONSUMER CYCLICAL · HOME IMPROVEMENT RETAIL · USA
Lowe's Companies, Inc. is an American retail company specializing in home improvement. Headquartered in Mooresville, North Carolina, the company operates a chain of retail stores in the United States and Canada.
Visit Website →Rocky Brands Inc
CONSUMER CYCLICAL · FOOTWEAR & ACCESSORIES · USA
Rocky Brands, Inc. designs, manufactures and markets footwear and apparel under the Rocky, Georgia Boot, Durango, Lehigh and Michelin brands licensed in the United States, Canada and internationally. The company is headquartered in Nelsonville, Ohio.
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