Creative Realities Inc (CREX)vsGoPro Inc (GPRO)
CREX
Creative Realities Inc
$2.38
+0.42%
TECHNOLOGY · Cap: $32.73M
GPRO
GoPro Inc
$1.19
+0.85%
TECHNOLOGY · Cap: $245.56M
Smart Verdict
WallStSmart Research — data-driven comparison
GoPro Inc generates 686% more annual revenue ($568.59M vs $72.32M). GPRO leads profitability with a -28.5% profit margin vs -29.3%. CREX appears more attractively valued with a PEG of 0.48. CREX earns a higher WallStSmart Score of 48/100 (D+).
CREX
Hold48
out of 100
Grade: D+
GPRO
Hold37
out of 100
Grade: F
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
-10.5%
Fair Value
$2.86
Current Price
$2.38
$0.48 premium
Intrinsic value data unavailable for GPRO.
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Growing faster than its price suggests
Revenue surging 65.0% year-over-year
Reasonable price relative to book value
Conservative balance sheet, low leverage
Growing faster than its price suggests
Areas to Watch
Smaller company, higher risk/reward
Weak financial health signals
ROE of -46.4% — below average capital efficiency
Earnings declined 32.7%
Smaller company, higher risk/reward
Weak financial health signals
ROE of -236.1% — below average capital efficiency
Revenue declined 31.3%
Comparative Analysis Report
WallStSmart ResearchBull Case : CREX
The strongest argument for CREX centers on PEG Ratio, Revenue Growth, Price/Book. Revenue growth of 65.0% demonstrates continued momentum. PEG of 0.48 suggests the stock is reasonably priced for its growth.
Bull Case : GPRO
The strongest argument for GPRO centers on Debt/Equity, PEG Ratio. PEG of 0.73 suggests the stock is reasonably priced for its growth.
Bear Case : CREX
The primary concerns for CREX are Market Cap, Piotroski F-Score, Return on Equity.
Bear Case : GPRO
The primary concerns for GPRO are Market Cap, Piotroski F-Score, Return on Equity.
Key Dynamics to Monitor
CREX profiles as a hypergrowth stock while GPRO is a turnaround play — different risk/reward profiles.
GPRO carries more volatility with a beta of 2.44 — expect wider price swings.
CREX is growing revenue faster at 65.0% — sustainability is the question.
CREX generates stronger free cash flow (457,000), providing more financial flexibility.
Bottom Line
CREX scores higher overall (48/100 vs 37/100) and 65.0% revenue growth. Both earn "Hold" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Creative Realities Inc
TECHNOLOGY · SOFTWARE - APPLICATION · USA
Creative Realities, Inc. provides digital marketing technology solutions to retail companies, individual retail brands, businesses, and other organizations in the United States and Canada.
GoPro Inc
TECHNOLOGY · CONSUMER ELECTRONICS · USA
GoPro, Inc. develops and sells mountable and portable cameras, drones, and accessories in the United States and internationally. The company is headquartered in San Mateo, California.
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