BRP Inc. (DOO)vsHarley-Davidson Inc (HOG)
DOO
BRP Inc.
$60.70
-3.37%
CONSUMER CYCLICAL · Cap: $4.45B
HOG
Harley-Davidson Inc
$24.49
+0.57%
CONSUMER CYCLICAL · Cap: $2.70B
Smart Verdict
WallStSmart Research — data-driven comparison
BRP Inc. generates 108% more annual revenue ($8.99B vs $4.32B). HOG leads profitability with a 5.3% profit margin vs 3.0%. DOO appears more attractively valued with a PEG of 1.07. DOO earns a higher WallStSmart Score of 58/100 (C).
DOO
Buy58
out of 100
Grade: C
HOG
Hold48
out of 100
Grade: D+
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
-6.8%
Fair Value
$74.08
Current Price
$60.70
$13.38 premium
Margin of Safety
+36.3%
Fair Value
$32.33
Current Price
$24.49
$7.84 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Every $100 of equity generates 39 in profit
Revenue surging 29.5% year-over-year
Reasonable price relative to book value
Attractively priced relative to earnings
Areas to Watch
Trading at 10.1x book value
3.0% margin — thin
Earnings declined 14.2%
ROE of 7.1% — below average capital efficiency
5.3% margin — thin
Operating margin of 3.1%
Expensive relative to growth rate
Comparative Analysis Report
WallStSmart ResearchBull Case : DOO
The strongest argument for DOO centers on Return on Equity, Revenue Growth. Revenue growth of 29.5% demonstrates continued momentum. PEG of 1.07 suggests the stock is reasonably priced for its growth.
Bull Case : HOG
The strongest argument for HOG centers on Price/Book, P/E Ratio.
Bear Case : DOO
The primary concerns for DOO are Price/Book, Profit Margin, EPS Growth. Thin 3.0% margins leave little buffer for downturns.
Bear Case : HOG
The primary concerns for HOG are Return on Equity, Profit Margin, Operating Margin.
Key Dynamics to Monitor
DOO profiles as a growth stock while HOG is a value play — different risk/reward profiles.
HOG carries more volatility with a beta of 1.28 — expect wider price swings.
DOO is growing revenue faster at 29.5% — sustainability is the question.
DOO generates stronger free cash flow (367M), providing more financial flexibility.
Bottom Line
DOO scores higher overall (58/100 vs 48/100) and 29.5% revenue growth. HOG offers better value entry with a 36.3% margin of safety. Both earn "Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
BRP Inc.
CONSUMER CYCLICAL · RECREATIONAL VEHICLES · USA
BRP Inc. (DOO) stands as a leading global manufacturer in the powersports industry, celebrated for its innovation and high-quality craftsmanship across a diverse brand portfolio that includes Ski-Doo, Sea-Doo, and Can-Am products. Headquartered in Valcourt, Quebec, the company has established a strong commitment to sustainability and technological advancements that reinforce its competitive edge in an expanding market. With an emphasis on research and development, BRP not only enhances consumer experiences but also strategically expands its global footprint through an extensive distribution and service network, positioning itself for continued growth and market leadership.
Visit Website →Harley-Davidson Inc
CONSUMER CYCLICAL · RECREATIONAL VEHICLES · USA
Harley-Davidson, Inc. manufactures and sells custom, cruiser and touring motorcycles. The company is headquartered in Milwaukee, Wisconsin.
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