FitLife Brands, Inc. Common Stock (FTLF)vsKellanova (K)
FTLF
FitLife Brands, Inc. Common Stock
$13.43
+4.92%
CONSUMER DEFENSIVE · Cap: $119.17M
K
Kellanova
$83.44
0.00%
CONSUMER DEFENSIVE · Cap: $29.03B
Smart Verdict
WallStSmart Research — data-driven comparison
Kellanova generates 17856% more annual revenue ($12.67B vs $70.56M). K leads profitability with a 10.1% profit margin vs 9.6%. FTLF trades at a lower P/E of 18.7x. FTLF earns a higher WallStSmart Score of 53/100 (C-).
FTLF
Buy53
out of 100
Grade: C-
K
Buy50
out of 100
Grade: C-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
-206.5%
Fair Value
$4.62
Current Price
$13.43
$8.81 premium
Margin of Safety
-235.2%
Fair Value
$24.89
Current Price
$83.44
$58.55 premium
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Revenue surging 47.0% year-over-year
Safe zone — low bankruptcy risk
Every $100 of equity generates 32 in profit
Areas to Watch
Smaller company, higher risk/reward
Elevated debt levels
Earnings declined 57.1%
0.8% revenue growth
Expensive relative to growth rate
Earnings declined 16.2%
Comparative Analysis Report
WallStSmart ResearchBull Case : FTLF
The strongest argument for FTLF centers on Revenue Growth, Altman Z-Score. Revenue growth of 47.0% demonstrates continued momentum.
Bull Case : K
The strongest argument for K centers on Return on Equity.
Bear Case : FTLF
The primary concerns for FTLF are Market Cap, Debt/Equity, EPS Growth.
Bear Case : K
The primary concerns for K are Revenue Growth, PEG Ratio, EPS Growth.
Key Dynamics to Monitor
FTLF profiles as a hypergrowth stock while K is a value play — different risk/reward profiles.
FTLF carries more volatility with a beta of 0.34 — expect wider price swings.
FTLF is growing revenue faster at 47.0% — sustainability is the question.
K generates stronger free cash flow (359M), providing more financial flexibility.
Bottom Line
FTLF scores higher overall (53/100 vs 50/100) and 47.0% revenue growth. Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
FitLife Brands, Inc. Common Stock
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
FitLife Brands, Inc. provides nutritional supplements for health-conscious consumers in the United States and internationally. The company is headquartered in Omaha, Nebraska.
Visit Website →Kellanova
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
The Kellogg Company, doing business as Kellogg's, is an American multinational food manufacturing company headquartered in Battle Creek, Michigan, United States.
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