General Mills Inc (GIS)vsKellanova (K)
GIS
General Mills Inc
$37.01
-1.31%
CONSUMER DEFENSIVE · Cap: $20.67B
K
Kellanova
$83.44
0.00%
CONSUMER DEFENSIVE · Cap: $29.03B
Smart Verdict
WallStSmart Research — data-driven comparison
General Mills Inc generates 48% more annual revenue ($18.78B vs $12.67B). GIS leads profitability with a 13.5% profit margin vs 10.1%. K appears more attractively valued with a PEG of 3.63. GIS earns a higher WallStSmart Score of 56/100 (C).
GIS
Buy56
out of 100
Grade: C
K
Buy50
out of 100
Grade: C-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
-56.0%
Fair Value
$31.42
Current Price
$37.01
$5.59 premium
Margin of Safety
-235.2%
Fair Value
$24.89
Current Price
$83.44
$58.55 premium
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Attractively priced relative to earnings
Every $100 of equity generates 27 in profit
Reasonable price relative to book value
Every $100 of equity generates 32 in profit
Revenue surging 80.0% year-over-year
Areas to Watch
Grey zone — moderate risk
Weak financial health signals
Expensive relative to growth rate
Revenue declined 7.2%
Expensive relative to growth rate
Earnings declined 16.2%
Comparative Analysis Report
WallStSmart ResearchBull Case : GIS
The strongest argument for GIS centers on P/E Ratio, Return on Equity, Price/Book.
Bull Case : K
The strongest argument for K centers on Return on Equity, Revenue Growth. Revenue growth of 80.0% demonstrates continued momentum.
Bear Case : GIS
The primary concerns for GIS are Altman Z-Score, Piotroski F-Score, PEG Ratio.
Bear Case : K
The primary concerns for K are PEG Ratio, EPS Growth.
Key Dynamics to Monitor
GIS profiles as a declining stock while K is a growth play — different risk/reward profiles.
K carries more volatility with a beta of 0.25 — expect wider price swings.
K is growing revenue faster at 80.0% — sustainability is the question.
GIS generates stronger free cash flow (676M), providing more financial flexibility.
Bottom Line
GIS scores higher overall (56/100 vs 50/100). Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
General Mills Inc
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
General Mills, Inc., is an American multinational manufacturer and marketer of branded consumer foods sold through retail stores. It is headquartered in Golden Valley, Minnesota, a suburb of Minneapolis.
Kellanova
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
The Kellogg Company, doing business as Kellogg's, is an American multinational food manufacturing company headquartered in Battle Creek, Michigan, United States.
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