General Mills Inc (GIS)vsMcCormick & Company Incorporated (MKC-V)
GIS
General Mills Inc
$34.72
-1.67%
CONSUMER DEFENSIVE · Cap: $18.53B
MKC-V
McCormick & Company Incorporated
$48.96
-3.73%
CONSUMER DEFENSIVE · Cap: $13.67B
Smart Verdict
WallStSmart Research — data-driven comparison
General Mills Inc generates 158% more annual revenue ($18.37B vs $7.11B). MKC-V leads profitability with a 23.1% profit margin vs 12.0%. MKC-V appears more attractively valued with a PEG of 1.95. MKC-V earns a higher WallStSmart Score of 74/100 (B).
GIS
Buy59
out of 100
Grade: C
MKC-V
Strong Buy74
out of 100
Grade: B
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+8.2%
Fair Value
$53.36
Current Price
$34.72
$18.64 discount
Margin of Safety
+81.0%
Fair Value
$379.48
Current Price
$48.96
$330.52 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Attractively priced relative to earnings
Every $100 of equity generates 24 in profit
Attractively priced relative to earnings
Earnings expanding 528.0% YoY
Every $100 of equity generates 25 in profit
Keeps 23 of every $100 in revenue as profit
Reasonable price relative to book value
16.7% revenue growth
Areas to Watch
2.2% revenue growth
Grey zone — moderate risk
Weak financial health signals
Expensive relative to growth rate
Expensive relative to growth rate
Comparative Analysis Report
WallStSmart ResearchBull Case : GIS
The strongest argument for GIS centers on P/E Ratio, Return on Equity.
Bull Case : MKC-V
The strongest argument for MKC-V centers on P/E Ratio, EPS Growth, Return on Equity. Profitability is solid with margins at 23.1% and operating margin at 14.3%. Revenue growth of 16.7% demonstrates continued momentum.
Bear Case : GIS
The primary concerns for GIS are Revenue Growth, Altman Z-Score, Piotroski F-Score.
Bear Case : MKC-V
The primary concerns for MKC-V are PEG Ratio.
Key Dynamics to Monitor
GIS profiles as a value stock while MKC-V is a growth play — different risk/reward profiles.
MKC-V is growing revenue faster at 16.7% — sustainability is the question.
GIS generates stronger free cash flow (296M), providing more financial flexibility.
Monitor PACKAGED FOODS industry trends, competitive dynamics, and regulatory changes.
Bottom Line
MKC-V scores higher overall (74/100 vs 59/100), backed by strong 23.1% margins and 16.7% revenue growth. Both earn "Strong Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
General Mills Inc
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
General Mills, Inc., is an American multinational manufacturer and marketer of branded consumer foods sold through retail stores. It is headquartered in Golden Valley, Minnesota, a suburb of Minneapolis.
McCormick & Company Incorporated
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
McCormick & Company is an American multinational food company that manufactures, markets, and distributes spices, seasoning mixes, condiments, and other flavoring products to retail outlets, food manufacturers, and foodservice businesses.
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