General Mills Inc (GIS)vsMcCormick & Company Incorporated (MKC)
GIS
General Mills Inc
$34.72
-1.67%
CONSUMER DEFENSIVE · Cap: $18.53B
MKC
McCormick & Company Incorporated
$50.24
-1.18%
CONSUMER DEFENSIVE · Cap: $13.51B
Smart Verdict
WallStSmart Research — data-driven comparison
General Mills Inc generates 158% more annual revenue ($18.37B vs $7.11B). MKC leads profitability with a 23.1% profit margin vs 12.0%. MKC appears more attractively valued with a PEG of 1.93. MKC earns a higher WallStSmart Score of 80/100 (A-).
GIS
Buy59
out of 100
Grade: C
MKC
Exceptional Buy80
out of 100
Grade: A-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+8.2%
Fair Value
$53.36
Current Price
$34.72
$18.64 discount
Margin of Safety
+30.8%
Fair Value
$101.93
Current Price
$50.24
$51.69 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Attractively priced relative to earnings
Every $100 of equity generates 24 in profit
Attractively priced relative to earnings
Earnings expanding 528.0% YoY
Every $100 of equity generates 25 in profit
Keeps 23 of every $100 in revenue as profit
Reasonable price relative to book value
16.7% revenue growth
Areas to Watch
2.2% revenue growth
Grey zone — moderate risk
Weak financial health signals
Expensive relative to growth rate
Expensive relative to growth rate
Distress zone — elevated risk
Comparative Analysis Report
WallStSmart ResearchBull Case : GIS
The strongest argument for GIS centers on P/E Ratio, Return on Equity.
Bull Case : MKC
The strongest argument for MKC centers on P/E Ratio, EPS Growth, Return on Equity. Profitability is solid with margins at 23.1% and operating margin at 14.3%. Revenue growth of 16.7% demonstrates continued momentum.
Bear Case : GIS
The primary concerns for GIS are Revenue Growth, Altman Z-Score, Piotroski F-Score.
Bear Case : MKC
The primary concerns for MKC are PEG Ratio, Altman Z-Score.
Key Dynamics to Monitor
GIS profiles as a value stock while MKC is a growth play — different risk/reward profiles.
MKC is growing revenue faster at 16.7% — sustainability is the question.
GIS generates stronger free cash flow (296M), providing more financial flexibility.
Monitor PACKAGED FOODS industry trends, competitive dynamics, and regulatory changes.
Bottom Line
MKC scores higher overall (80/100 vs 59/100), backed by strong 23.1% margins and 16.7% revenue growth. Both earn "Exceptional Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
General Mills Inc
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
General Mills, Inc., is an American multinational manufacturer and marketer of branded consumer foods sold through retail stores. It is headquartered in Golden Valley, Minnesota, a suburb of Minneapolis.
McCormick & Company Incorporated
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
McCormick & Company is an American multinational food company that manufactures, markets, and distributes spices, seasoning mixes, condiments, and other flavoring products to retail outlets, food manufacturers, and foodservice businesses.
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