WallStSmart

ING Group NV ADR (ING)vsSun Life Financial Inc. (SLF)

VS

Smart Verdict

WallStSmart Research — data-driven comparison

Sun Life Financial Inc. generates 43% more annual revenue ($34.88B vs $24.46B). ING leads profitability with a 34.0% profit margin vs 10.2%. SLF appears more attractively valued with a PEG of 1.18. ING earns a higher WallStSmart Score of 79/100 (B+).

ING

Strong Buy

79

out of 100

Grade: B+

Growth: 8.7Profit: 8.0Value: 6.3Quality: 3.3
Piotroski: 3/9

SLF

Strong Buy

67

out of 100

Grade: B-

Growth: 8.0Profit: 6.0Value: 6.3Quality: 5.3
Piotroski: 5/9

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

ING6 strengths · Avg: 10.0/10
P/E RatioValuation
11.3x10/10

Attractively priced relative to earnings

Price/BookValuation
1.3x10/10

Reasonable price relative to book value

Profit MarginProfitability
34.0%10/10

Keeps 34 of every $100 in revenue as profit

Operating MarginProfitability
62.8%10/10

Strong operational efficiency at 62.8%

Revenue GrowthGrowth
118.2%10/10

Revenue surging 118.2% year-over-year

EPS GrowthGrowth
3978.0%10/10

Earnings expanding 3978.0% YoY

SLF4 strengths · Avg: 8.5/10
EPS GrowthGrowth
240.9%10/10

Earnings expanding 240.9% YoY

P/E RatioValuation
15.7x8/10

Attractively priced relative to earnings

Price/BookValuation
2.4x8/10

Reasonable price relative to book value

Free Cash FlowQuality
$5.28B8/10

Generating 5.3B in free cash flow

Areas to Watch

ING4 concerns · Avg: 2.5/10
PEG RatioValuation
1.564/10

Expensive relative to growth rate

Piotroski F-ScoreQuality
3/93/10

Weak financial health signals

Free Cash FlowQuality
$-6.73B2/10

Negative free cash flow — burning cash

Debt/EquityHealth
3.411/10

Elevated debt levels

SLF1 concerns · Avg: 4.0/10
Revenue GrowthGrowth
4.7%4/10

4.7% revenue growth

Comparative Analysis Report

WallStSmart Research

Bull Case : ING

The strongest argument for ING centers on P/E Ratio, Price/Book, Profit Margin. Profitability is solid with margins at 34.0% and operating margin at 62.8%. Revenue growth of 118.2% demonstrates continued momentum.

Bull Case : SLF

The strongest argument for SLF centers on EPS Growth, P/E Ratio, Price/Book. PEG of 1.18 suggests the stock is reasonably priced for its growth.

Bear Case : ING

The primary concerns for ING are PEG Ratio, Piotroski F-Score, Free Cash Flow. Debt-to-equity of 3.41 is elevated, increasing financial risk.

Bear Case : SLF

The primary concerns for SLF are Revenue Growth.

Key Dynamics to Monitor

ING profiles as a growth stock while SLF is a value play — different risk/reward profiles.

ING carries more volatility with a beta of 0.87 — expect wider price swings.

ING is growing revenue faster at 118.2% — sustainability is the question.

SLF generates stronger free cash flow (5.3B), providing more financial flexibility.

Bottom Line

ING scores higher overall (79/100 vs 67/100), backed by strong 34.0% margins and 118.2% revenue growth. Both earn "Strong Buy" and "Strong Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

ING Group NV ADR

FINANCIAL SERVICES · BANKS - DIVERSIFIED · USA

ING Groep NV, a financial institution, offers various banking products and services to individuals, small and medium-sized businesses and medium-sized businesses. The company is headquartered in Amsterdam, the Netherlands.

Visit Website →

Sun Life Financial Inc.

FINANCIAL SERVICES · INSURANCE - DIVERSIFIED · USA

Sun Life Financial Inc., a financial services company, provides insurance, wealth and asset management solutions to individuals and corporate clients around the world. The company is headquartered in Toronto, Canada.

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