Kraft Heinz Co (KHC)vsLifevantage Corporation (LFVN)
KHC
Kraft Heinz Co
$21.51
+0.89%
CONSUMER DEFENSIVE · Cap: $25.24B
LFVN
Lifevantage Corporation
$4.29
-0.92%
CONSUMER DEFENSIVE · Cap: $58.08M
Smart Verdict
WallStSmart Research — data-driven comparison
Kraft Heinz Co generates 11774% more annual revenue ($24.94B vs $210.05M). LFVN leads profitability with a 3.7% profit margin vs -23.4%. LFVN appears more attractively valued with a PEG of 0.36. LFVN earns a higher WallStSmart Score of 54/100 (C-).
KHC
Buy51
out of 100
Grade: C-
LFVN
Buy54
out of 100
Grade: C-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Intrinsic value data unavailable for KHC.
Margin of Safety
-24.8%
Fair Value
$4.08
Current Price
$4.29
$0.21 premium
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Reasonable price relative to book value
Growing faster than its price suggests
Generating 1.2B in free cash flow
Growing faster than its price suggests
Attractively priced relative to earnings
Every $100 of equity generates 25 in profit
Reasonable price relative to book value
Areas to Watch
ROE of -12.8% — below average capital efficiency
Revenue declined 3.4%
Earnings declined 69.2%
Distress zone — elevated risk
Smaller company, higher risk/reward
3.7% margin — thin
Operating margin of 0.4%
Revenue declined 27.8%
Comparative Analysis Report
WallStSmart ResearchBull Case : KHC
The strongest argument for KHC centers on Price/Book, PEG Ratio, Free Cash Flow. PEG of 0.99 suggests the stock is reasonably priced for its growth.
Bull Case : LFVN
The strongest argument for LFVN centers on PEG Ratio, P/E Ratio, Return on Equity. PEG of 0.36 suggests the stock is reasonably priced for its growth.
Bear Case : KHC
The primary concerns for KHC are Return on Equity, Revenue Growth, EPS Growth.
Bear Case : LFVN
The primary concerns for LFVN are Market Cap, Profit Margin, Operating Margin. Thin 3.7% margins leave little buffer for downturns.
Key Dynamics to Monitor
KHC profiles as a turnaround stock while LFVN is a value play — different risk/reward profiles.
LFVN carries more volatility with a beta of 0.37 — expect wider price swings.
KHC is growing revenue faster at -3.4% — sustainability is the question.
KHC generates stronger free cash flow (1.2B), providing more financial flexibility.
Bottom Line
LFVN scores higher overall (54/100 vs 51/100). Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Kraft Heinz Co
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
The Kraft Heinz Company (KHC), commonly known as Kraft Heinz, is an American food company formed by the merger of Kraft Foods and Heinz, co-headquartered in Chicago, Illinois, and Pittsburgh, Pennsylvania.
Lifevantage Corporation
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
LifeVantage Corporation is dedicated to the identification, research, development and distribution of nutrigenomic activators, dietary supplements, nootropics, pre and probiotics, weight management, and skin and hair care products. The company is headquartered in Sandy, Utah.
Visit Website →Compare with Other PACKAGED FOODS Stocks
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