Lifevantage Corporation (LFVN)vsMcCormick & Company Incorporated (MKC-V)
LFVN
Lifevantage Corporation
$4.29
-0.92%
CONSUMER DEFENSIVE · Cap: $58.08M
MKC-V
McCormick & Company Incorporated
$52.86
+1.19%
CONSUMER DEFENSIVE · Cap: $14.29B
Smart Verdict
WallStSmart Research — data-driven comparison
McCormick & Company Incorporated generates 3157% more annual revenue ($6.84B vs $210.05M). MKC-V leads profitability with a 11.5% profit margin vs 3.7%. LFVN appears more attractively valued with a PEG of 0.36. LFVN earns a higher WallStSmart Score of 54/100 (C-).
LFVN
Buy54
out of 100
Grade: C-
MKC-V
Buy52
out of 100
Grade: C-
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
-24.8%
Fair Value
$4.08
Current Price
$4.29
$0.21 premium
Margin of Safety
-44.2%
Fair Value
$49.93
Current Price
$52.86
$2.93 premium
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Growing faster than its price suggests
Attractively priced relative to earnings
Every $100 of equity generates 25 in profit
Reasonable price relative to book value
Reasonable price relative to book value
Areas to Watch
Smaller company, higher risk/reward
3.7% margin — thin
Operating margin of 0.4%
Revenue declined 27.8%
Expensive relative to growth rate
2.9% revenue growth
Comparative Analysis Report
WallStSmart ResearchBull Case : LFVN
The strongest argument for LFVN centers on PEG Ratio, P/E Ratio, Return on Equity. PEG of 0.36 suggests the stock is reasonably priced for its growth.
Bull Case : MKC-V
The strongest argument for MKC-V centers on Price/Book.
Bear Case : LFVN
The primary concerns for LFVN are Market Cap, Profit Margin, Operating Margin. Thin 3.7% margins leave little buffer for downturns.
Bear Case : MKC-V
The primary concerns for MKC-V are PEG Ratio, Revenue Growth.
Key Dynamics to Monitor
MKC-V carries more volatility with a beta of 0.57 — expect wider price swings.
MKC-V is growing revenue faster at 2.9% — sustainability is the question.
MKC-V generates stronger free cash flow (458M), providing more financial flexibility.
Monitor PACKAGED FOODS industry trends, competitive dynamics, and regulatory changes.
Bottom Line
LFVN scores higher overall (54/100 vs 52/100). Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Lifevantage Corporation
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
LifeVantage Corporation is dedicated to the identification, research, development and distribution of nutrigenomic activators, dietary supplements, nootropics, pre and probiotics, weight management, and skin and hair care products. The company is headquartered in Sandy, Utah.
Visit Website →McCormick & Company Incorporated
CONSUMER DEFENSIVE · PACKAGED FOODS · USA
McCormick & Company is an American multinational food company that manufactures, markets, and distributes spices, seasoning mixes, condiments, and other flavoring products to retail outlets, food manufacturers, and foodservice businesses.
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