MediaAlpha Inc. (MAX)vsMeta Platforms Inc. (META)
MAX
MediaAlpha Inc.
$9.44
-0.32%
COMMUNICATION SERVICES · Cap: $634.50M
META
Meta Platforms Inc.
$594.89
-7.96%
COMMUNICATION SERVICES · Cap: $1.50T
Smart Verdict
WallStSmart Research — data-driven comparison
Meta Platforms Inc. generates 17947% more annual revenue ($200.97B vs $1.11B). META leads profitability with a 30.1% profit margin vs 2.3%. MAX trades at a lower P/E of 24.8x. META earns a higher WallStSmart Score of 77/100 (B+).
MAX
Hold40
out of 100
Grade: F
META
Strong Buy77
out of 100
Grade: B+
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+58.0%
Fair Value
$18.25
Current Price
$9.44
$8.81 discount
Margin of Safety
+2.8%
Fair Value
$563.56
Current Price
$594.89
$31.33 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Conservative balance sheet, low leverage
Mega-cap, among the largest globally
Every $100 of equity generates 30 in profit
Keeps 30 of every $100 in revenue as profit
Strong operational efficiency at 41.3%
Generating 14.8B in free cash flow
Growing faster than its price suggests
Areas to Watch
Smaller company, higher risk/reward
ROE of 0.0% — below average capital efficiency
2.3% margin — thin
Weak financial health signals
Moderate valuation
Weak financial health signals
Comparative Analysis Report
WallStSmart ResearchBull Case : MAX
The strongest argument for MAX centers on Debt/Equity.
Bull Case : META
The strongest argument for META centers on Market Cap, Return on Equity, Profit Margin. Profitability is solid with margins at 30.1% and operating margin at 41.3%. Revenue growth of 23.8% demonstrates continued momentum.
Bear Case : MAX
The primary concerns for MAX are Market Cap, Return on Equity, Profit Margin. Thin 2.3% margins leave little buffer for downturns.
Bear Case : META
The primary concerns for META are P/E Ratio, Piotroski F-Score.
Key Dynamics to Monitor
MAX profiles as a value stock while META is a growth play — different risk/reward profiles.
MAX carries more volatility with a beta of 1.41 — expect wider price swings.
META is growing revenue faster at 23.8% — sustainability is the question.
META generates stronger free cash flow (14.8B), providing more financial flexibility.
Bottom Line
META scores higher overall (77/100 vs 40/100), backed by strong 30.1% margins and 23.8% revenue growth. MAX offers better value entry with a 58.0% margin of safety. Both earn "Strong Buy" and "Hold" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
MediaAlpha Inc.
COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION · USA
MediaAlpha, Inc., operates an insurance customer acquisition platform in the United States. The company is headquartered in Los Angeles, California.
Visit Website →Meta Platforms Inc.
COMMUNICATION SERVICES · INTERNET CONTENT & INFORMATION · USA
Meta Platforms, Inc. develops products that enable people to connect and share with friends and family through mobile devices, PCs, virtual reality headsets, wearables and home devices around the world. The company is headquartered in Menlo Park, California.
Visit Website →Compare with Other INTERNET CONTENT & INFORMATION Stocks
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