Colgate-Palmolive Company (CL)vsHelen of Troy Ltd (HELE)
CL
Colgate-Palmolive Company
$86.80
-1.25%
CONSUMER DEFENSIVE · Cap: $69.19B
HELE
Helen of Troy Ltd
$26.81
+1.17%
CONSUMER DEFENSIVE · Cap: $665.92M
Smart Verdict
WallStSmart Research — data-driven comparison
Colgate-Palmolive Company generates 1058% more annual revenue ($21.05B vs $1.82B). CL leads profitability with a 9.7% profit margin vs -22.7%. HELE appears more attractively valued with a PEG of 0.97. HELE earns a higher WallStSmart Score of 64/100 (C+).
CL
Buy54
out of 100
Grade: C-
HELE
Buy64
out of 100
Grade: C+
Intrinsic Value Comparison
Multi-model valuation · Graham Formula
Margin of Safety
+12.6%
Fair Value
$99.34
Current Price
$86.80
$12.54 discount
Margin of Safety
+71.4%
Fair Value
$61.95
Current Price
$26.81
$35.14 discount
Key Strengths & Concerns
Side-by-side fundamental analysis
Key Strengths
Every $100 of equity generates 863 in profit
Safe zone — low bankruptcy risk
Large-cap with strong market position
Strong operational efficiency at 21.0%
Reasonable price relative to book value
Growing faster than its price suggests
Earnings expanding 24.9% YoY
Areas to Watch
Expensive relative to growth rate
Premium valuation, high expectations priced in
4.9% revenue growth
Trading at 289.3x book value
Smaller company, higher risk/reward
ROE of -48.9% — below average capital efficiency
Negative free cash flow — burning cash
Distress zone — elevated risk
Comparative Analysis Report
WallStSmart ResearchBull Case : CL
The strongest argument for CL centers on Return on Equity, Altman Z-Score, Market Cap.
Bull Case : HELE
The strongest argument for HELE centers on Price/Book, PEG Ratio, EPS Growth. PEG of 0.97 suggests the stock is reasonably priced for its growth.
Bear Case : CL
The primary concerns for CL are PEG Ratio, P/E Ratio, Revenue Growth. Debt-to-equity of 33.29 is elevated, increasing financial risk.
Bear Case : HELE
The primary concerns for HELE are Market Cap, Return on Equity, Free Cash Flow.
Key Dynamics to Monitor
CL profiles as a value stock while HELE is a turnaround play — different risk/reward profiles.
HELE carries more volatility with a beta of 1.30 — expect wider price swings.
HELE is growing revenue faster at 8.2% — sustainability is the question.
CL generates stronger free cash flow (867M), providing more financial flexibility.
Bottom Line
HELE scores higher overall (64/100 vs 54/100). Both earn "Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.
This analysis is generated from publicly available financial data. Not financial advice.
Colgate-Palmolive Company
CONSUMER DEFENSIVE · HOUSEHOLD & PERSONAL PRODUCTS · USA
Colgate-Palmolive Company is an American multinational consumer products company headquartered on Park Avenue in Midtown Manhattan, New York City. It specializes in the production, distribution and provision of household, health care, personal care and veterinary products.
Visit Website →Helen of Troy Ltd
CONSUMER DEFENSIVE · HOUSEHOLD & PERSONAL PRODUCTS · USA
Helen of Troy Limited designs, develops, imports, markets and distributes a portfolio of consumer products globally. The company is headquartered in El Paso, Texas.
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