WallStSmart

CNO Financial Group Inc (CNO)vsPrudential Financial Inc (PRU)

VS

Smart Verdict

WallStSmart Research — data-driven comparison

Prudential Financial Inc generates 1265% more annual revenue ($61.23B vs $4.49B). PRU leads profitability with a 5.8% profit margin vs 5.1%. PRU appears more attractively valued with a PEG of 0.60. PRU earns a higher WallStSmart Score of 81/100 (A-).

CNO

Buy

56

out of 100

Grade: C

Growth: 4.0Profit: 5.0Value: 7.3Quality: 6.5
Piotroski: 5/9

PRU

Exceptional Buy

81

out of 100

Grade: A-

Growth: 6.0Profit: 5.0Value: 10.0Quality: 7.8
Piotroski: 4/9
IV

Intrinsic Value Comparison

Multi-model valuation · Graham Formula

CNOSignificantly Overvalued (-175.4%)

Margin of Safety

-175.4%

Fair Value

$15.64

Current Price

$40.61

$24.97 premium

UndervaluedFair: $15.64Overvalued
PRUUndervalued (+77.5%)

Margin of Safety

+77.5%

Fair Value

$467.53

Current Price

$95.26

$372.27 discount

UndervaluedFair: $467.53Overvalued

Key Strengths & Concerns

Side-by-side fundamental analysis

Key Strengths

CNO2 strengths · Avg: 9.0/10
Price/BookValuation
1.5x10/10

Reasonable price relative to book value

P/E RatioValuation
17.7x8/10

Attractively priced relative to earnings

PRU5 strengths · Avg: 9.2/10
P/E RatioValuation
9.5x10/10

Attractively priced relative to earnings

Price/BookValuation
1.0x10/10

Reasonable price relative to book value

Revenue GrowthGrowth
31.2%10/10

Revenue surging 31.2% year-over-year

PEG RatioValuation
0.608/10

Growing faster than its price suggests

Free Cash FlowQuality
$3.32B8/10

Generating 3.3B in free cash flow

Areas to Watch

CNO4 concerns · Avg: 3.0/10
Revenue GrowthGrowth
4.2%4/10

4.2% revenue growth

Profit MarginProfitability
5.1%3/10

5.1% margin — thin

Debt/EquityHealth
1.543/10

Elevated debt levels

EPS GrowthGrowth
-45.2%2/10

Earnings declined 45.2%

PRU2 concerns · Avg: 3.5/10
EPS GrowthGrowth
2.2%4/10

2.2% earnings growth

Profit MarginProfitability
5.8%3/10

5.8% margin — thin

Comparative Analysis Report

WallStSmart Research

Bull Case : CNO

The strongest argument for CNO centers on Price/Book, P/E Ratio. PEG of 1.29 suggests the stock is reasonably priced for its growth.

Bull Case : PRU

The strongest argument for PRU centers on P/E Ratio, Price/Book, Revenue Growth. Revenue growth of 31.2% demonstrates continued momentum. PEG of 0.60 suggests the stock is reasonably priced for its growth.

Bear Case : CNO

The primary concerns for CNO are Revenue Growth, Profit Margin, Debt/Equity. Debt-to-equity of 1.54 is elevated, increasing financial risk.

Bear Case : PRU

The primary concerns for PRU are EPS Growth, Profit Margin.

Key Dynamics to Monitor

CNO profiles as a value stock while PRU is a hypergrowth play — different risk/reward profiles.

PRU carries more volatility with a beta of 0.97 — expect wider price swings.

PRU is growing revenue faster at 31.2% — sustainability is the question.

PRU generates stronger free cash flow (3.3B), providing more financial flexibility.

Bottom Line

PRU scores higher overall (81/100 vs 56/100) and 31.2% revenue growth. Both earn "Exceptional Buy" and "Buy" ratings respectively — the choice depends on your investment horizon and risk tolerance.

This analysis is generated from publicly available financial data. Not financial advice.

CNO Financial Group Inc

FINANCIAL SERVICES · INSURANCE - LIFE · USA

CNO Financial Group, Inc. develops, markets, and manages health insurance, annuities, individual life insurance, and other insurance products for the middle-income and senior markets in the United States. The company is headquartered in Carmel, Indiana.

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Prudential Financial Inc

FINANCIAL SERVICES · INSURANCE - LIFE · USA

Prudential Financial, Inc. is an American company whose subsidiaries provide insurance, investment management, and other financial products and services to both retail and institutional customers throughout the United States and in over 40 other countries.

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